STRATH(MIDTERM 2)
  • 1. Eco-tourism destinations and green hotels.
A) Global Competition
B) Digital Transformation
C) Sustainable Tourism
D) Health and Safety
  • 2. Tourists seek memorable experiences.
A) Health and Safety
B) Digital Transformation
C) Sustainable Tourism
D) Experiential Travel
  • 3. Cultural tours, food experiences, adventure travel.
A) Experiential Travel
B) Economic and Political Factors
C) Sustainability and Environmental Concerns
D) Global competition
  • 4. Strong emphasis on cleanliness and hygiene.
A) Sustainable Tourism
B) Digital Transformation
C) Health and Safety
  • 5. Strong emphasis on cleanliness and hygiene.
A) Sustainable Tourism
B) Sustainability and Environmental Concerns
C) Health and Safety
D) Workforce Challenges
  • 6. Hotels implementing strict sanitation protocols.
A) Rise of Staycations
B) Technological Advancements
C) Changing Customer Preferences
D) Health and Safety
  • 7. Local travel is becoming popular.
A) Rise of Staycations
B) Sustainability and Environmental Concerns
C) Personalization
D) Economic and Political Factors
  • 8. City residents booking nearby hotels for relaxation
A) Changing Customer Preferences
B) Technological Advancements
C) Rise of Staycations
D) Strategic Issues and Trends
  • 9. Services tailored to individual preferences.
A) Health and Safety
B) Rise of Staycations
C) Personalization
  • 10. Hotels remembering guest preferences.
A) Sustainability and Environmental Concerns
B) Economic and Political Factors
C) Personalization
D) Workforce Challenges
  • 11. are challenges that affect long-term success
A) Target local travelers
B) Strategic decision
C) Strategic issues
  • 12. are new developments shaping the industry.
A) Trends
B) Reports
C) Issues
D) News
  • 13. must adapt quickly to remain competitive.
A) Business
B) Decisions
C) Issues
  • 14. What are strategic issues in tourism and hospitality?
A) Daily routine tasks of employees
B) They affect business growth, profitability, and sustainability
C) Major challenges affecting long-term planning
D) Minor customer complaints
  • 15. Why is sustainability important?
A) It increases pollution
B) It helps protect natural resources
C) It ignores the environment
D) It reduces customer satisfaction
  • 16. What is an example of an environmental practice?
A) Increasing waste production
B) Reducing plastic use in hotels
C) Ignoring recycling
D) Using more harmful materials
  • 17. What is personalization in hospitality?
A) Ignoring customer needs
B) Standardizing all experiences
C) Tailoring services based on guest preferences
D) Giving the same service to all
  • 18. What is sustainable tourism?
A) Tourism focused only on profit
B) Tourism that protects the environment
C) Tourism without planning
D) Tourism that ignores nature
  • 19. What is a staycation?
A) Traveling within one's local area
B) Traveling abroad only
C) Permanent relocation
D) Not traveling at all
  • 20. Why are strategic issues important
A) They focus only on marketing
B) Major challenges affecting long-term planning
C) They only affect employee schedules
D) They affect business growth
  • 21. What is a key change in customer preferences?
A) Demand for personalized and digital experiences
B) Preference for outdated services
C) Avoiding technology
D) Less concern for sustainability
  • 22. What is a workforce challenge?
A) Shortage of skilled workers
B) Too many employees
C) No training required
D) No need for staff
  • 23. What is an example of technological advancement?
A) No use of technology
B) Online booking systems and mobile apps
C) Paper-only reservations
D) Manual record keeping
  • 24. Which theory suggests strategy develops through experience?
A) Systemic Theory
B) Evolutionary Theory
C) Processual Theory
D) Classical Theory
  • 25. What does strategy theory mainly explain?
A) How to cook food
B) How to manage payroll
C) How to design buildings
D) Why and how a business chooses its strategy
  • 26. Evolutionary theory emphasizes what concept?
A) Employee motivation
B) Internal processes
C) Survival of the fittest
D) Cultural traditions
  • 27. What is the main focus of Classical Theory?
A) Random decision-making
B) Trial and error
C) Long-term planning and profit maximization
D) Cultural influence
  • 28. Competitive Advantage Theory focuses on what?
A) Reducing employees
B) Being better than competitors
C) Copying competitors
D) Avoiding customers
  • 29. Which theory believes the market determines success?
A) Evolutionary Theory
B) Systemic Theory
C) Processual Theory
D) Classical Theory
  • 30. What is an example of competitive advantage?
A) Increasing complaints
B) Ignoring customers
C) Closing the business
D) Offering lower prices or unique experiences
  • 31. What is the focus of Processual Theory?
A) Market competition only
B) Cultural influence only
C) Learning from mistakes and gradual development
D) Strict planning
  • 32. Systemic Theory focuses on what?
A) Trial and error
B) Profit only
C) Social and cultural factors
D) Market competition only
  • 33. Which theory views strategy as a rational and planned process?
A) Pocessual Theory
B) Classical Theory
C) Systematic Theory
D) Evolutionary Theory
  • 34. A plan of action designed to achieve long-term goals and gain competitive advantage.
A) Knowledge
B) Corporate strategy
C) Strategy
D) Ideas
  • 35. Explain that organizations operate on multiple strategic levels.
A) Levels of Strategy
B) Narrative Notes
C) Corporate Strategy
D) Corporate Strategy Importance
  • 36. focuses on the overall purpose and scope of an organization.
A) Business strategy
B) Corporate strategy
C) Corporate strategy importance
D) Business strategy importance
  • 37. A hotel chain expanding into resorts, cruise services, and restaurants.
A) Business strategy
B) Business strategy importance
C) Corporate Strategy
D) Narrative notes
  • 38. Determines which industries or markets the company will operate in.
A) Business importance
B) Corporate Strategy
C) Narrative notes
D) Business strategy
  • 39. Ensures long-term growth and profitability.
A) Business strategy
B) Functional strategy
C) Narrative notes
D) Corporate strategy
  • 40. about deciding where the organization wants to compete. Without it, resources may be wasted, and efforts fragmented.
A) Business strategy
B) Narrative notes
C) Corporate strategy
D) Functional strategy
  • 41. Shapes the identity of the organization. Prioritizes investment in growth areas. Helps achieve competitive advantage across multiple industries.
A) Functional Strategy Importance
B) Business Strategy
C) Not in choices
D) Corporate Strategy Importance
  • 42. It provides a framework for all other strategies
A) Corporate strategy
B) Functional strategy
C) Business strategy
  • 43. focuses on how to compete successfully in a particular industry or market.
A) Functional strategy
B) Business strategy
C) Narrative notes
D) Corporate strategy
  • 44. Deals with competitive positioning and market advantage.
A) Business strategy
B) Corporate strategy
C) Narrative notes
D) Alignment across levels
  • 45. A resart decides to differentiate by offering eco-friendly luxury experiences
A) Business strategy
B) Corporate strategy
C) Functional strategy
  • 46. Determines how the business unit competes cost leadership, differentiation, or focus.
A) Corporate strategy
B) Business strategy
C) Functional strategy
  • 47. Ensures the unit can outperform competitors in its market
A) Corporate strategy
B) Functional strategy
C) Business strategy
  • 48. Aligns marketing, operations, and sales for maximum impact.
A) Functional strategy
B) Business strategy
C) Corporate strategy
D) Strategic planning
  • 49. Emphasize "competitive edge". Business strategy is about winning in the chosen market, translating corporate direction into actionable competitive approaches.
A) None of them
B) Functional strategy
C) Business strategy
D) Corporate strategy
  • 50. Business strategy is about winning in the chosen market, translating corporate direction into actionable competitive approaches.
A) False
B) Yes
C) Maybe
D) No
  • 51. Drives profitability and market share. Supports customer satisfaction and loyalty. Bridges corporate vision with operational action.
A) Functional strategy importance
B) Focuses strategy
C) None of them
D) Business strategy importance
  • 52. How do we compete?" and "Why will customers choose us
A) Narrative notes
B) Business strategy
C) Functional strategy
D) Corporate strategy
  • 53. Business strategy is the heart of operational success.
A) Yes
B) Not sure
C) Maybe
D) No
  • 54. focuses on specific departments or functions (Marketing, HR, Operations, Finance).
A) Functional strategy
B) Corporate strategy
C) Business strategy
D) Strategic planning
  • 55. Translates business strategy into department-level objectives and tactics.
A) Narrative notes
B) Functional strategy
C) None of the choice
D) Strategy importance
  • 56. Marketing team creates campaigns highlighting eco-friendly resort experiences. Operations team implements sustainable energy practices
A) Business strategy
B) Functional strategy
C) Narrative notes
D) Corporate strategy
  • 57. Ensures day-to-day activities support the business strategy. Increases efficiency, coordination, and performance. Aligns team efforts with overall organizational goals.
A) Atmost
B) Corporate strategy
C) Business strategy
D) Functional strategy
  • 58. is the "how-to" of execution. Without it, even the best corporate or business strategies cannot succeed. Emphasize "execution matters as much as planning.”
A) Corporate strategy
B) Business strategy
C) Functional strategy
  • 59. Converts strategic intent into practical action. Provides clear roles and responsibilities for departments. Enables measurement of success at functional levels.
A) Business strategy importance
B) Functional strategy importance
C) Corporate strategy importance
  • 60. is essential because strategy without execution is just a dream. Every department must understand its role in achieving larger objectives.
A) Functional strategy importance
B) Corporate strategy
C) Business strategy importance
  • 61. Expand into sustainable tourism.
A) Functional strategy
B) Business strategy
C) Corporate strategy
  • 62. Lead eco-resort market segment. 
A) Strategic planning
B) Functional strategy
C) Business strategy
  • 63. ensures: Cohesive organizational direction. Efficient resource utilization Sustainable competitive advantage
A) Alignment
B) Strategies
C) Notes
D) Importance
  • 64. Marketing, operations, HR execute eco-friendly initiatives.
A) Functional strategy
B) None of all
C) Strategic planning
D) Business strategy
  • 65. Where to compete
A) Corporate strategy
B) Business strategy
C) Functional strategy
  • 66. How to compete
A) Functional strategy
B) Corporate strategy
C) Business strategy
  • 67. How to execute
A) Business strategy
B) Functional strategy
C) Corporate strategy
  • 68. is key to success.
A) Alignment
B) Strategic planning
C) Strategy
D) Narrative notes
  • 69. corporate sets direction
A) No
B) I don't know
C) Yes
D) Maybe
  • 70. business sets competitive approach,
A) Maybe
B) I'm not sure
C) No
D) Yes
  • 71. functional ensures implementation
A) No
B) Not all
C) Yes
D) Maybe
  • 72. it is the secret to successful strategic management.
A) Importance
B) Narrative notes
C) Strategy
D) Alignment
  • 73. is the study of how organizations choose actions and allocate resources to achieve goals and outperform competitors.
A) Classical Theory
B) Strategy Theory
C) Evolutionary Theory
D) Processual Theory
  • 74. It answers "Why and how a business chooses its strategy."
A) Strategy Theory
B) Systemic Theory
C) Evolutionary Theory
D) Processual Theory
  • 75. Strategy is a rational and planned process.
A) Classical Theory
B) Strategy Theory
C) Evolutionary Theory
D) Processual Theory
  • 76. Long-term planning

    - Profit maximization

    - Careful analysis before decision-making
A) Evolutionary Theory
B) Classical Theory
C) Strategy Theory
D) Processual Theory
  • 77. A hotel plans to expand after studying market demand and financial forecasts.
A) Processual Theory
B) Strategy Theory
C) Evolutionary Theory
D) Classical Theory
  • 78. The market determines success, not just planning.
A) Processual Theory
B) Evolutionary Theory
C) Classical Theory
D) Strategy Theory
  • 79. Competition decides which businesses survive

    - Adaptation is important
A) Evolutionary Theory
B) Processual Theory
C) Classical Theory
D) Strategy Theory
  • 80. Only the strongest tourism businesses survive during crises like low tourist arrivals.
A) Classical Theory
B) Strategy Theory
C) Evolutionary Theory
D) Processual Theory
  • 81. Strategy develops step-by-step through experience.
A) Processual Theory
B) Strategy Theory
C) Evolutionary Theory
D) Classical Theory
  • 82. Learning from mistakes

    Internal processes and human behavior
A) Evolutionary Theory
B) Classical Theory
C) Processual Theory
D) Strategy Theory
  • 83. A restaurant improves its service strategy based on customer feedback over time notes
A) Processual Theory
B) Evolutionary Theory
C) Strategy Theory
D) Classical Theory
  • 84. Strategy is influenced by culture, society, and environment.
A) Evolutionary Theory
B) Classical Theory
C) Systemic Theory
D) Processual Theory
  • 85. Social and cultural factors

    - Local traditions and values
A) Systemic Theory
B) Processual Theory
C) Classical Theory
D) Strategy Theory
  • 86. A resort designs services based on local culture to attract tourists
A) Strategy Theory
B) Classical Theory
C) Systemic Theory
D) Processual Theory
  • 87. Focuses on internal strengths (resources and capabilities)
A) Resource-Based View (RBV)
B) Classical Theory
C) Processual Theory
D) Classical Theory
  • 88. Competitive advantage comes from what the company does best
A) Processual Theory
B) Classical Theory
C) Evolutionary Theory
D) Resource-Based View (RBV)
  • 89. A hotel known for excellent customer service
A) Processual Theory
B) Classical Theory
C) Resource-Based View (RBV)
D) Strategy Theory
  • 90. A business succeeds by being better or different than competitors
A) Competitive Advantage Theory
B) Classical Theory
C) Processual Theory
D) Strategy Theory
  • 91. Lower price OR

    Unique experience
A) Competitive Advantage Theory
B) Processual Theory
C) Classical Theory
D) Resource-Based View (RBV)
  • 92. A beach resort aligns its services with tourist demand and location
A) Classical Theory
B) Processual Theory
C) Strategic Fit Theory
D) Strategy Theory
  • 93. Internal resources

    External environment
A) Resource-Based View (RBV)
B) Strategic Fit Theory
C) Competitive Advantage Theory
D) Strategy Theory
  • 94. Explains how businesses plan and compete
A) Processual Theory
B) Evolutionary Theory
C) Strategy Theory
D) Classical Theory
  • 95. Planning and profit
A) Evolutionary Theory
B) Classical Theory
C) Processual Theory
D) Competitive Theory
  • 96. Survival of the fittest
A) Classical Theory
B) Strategy Theory
C) Evolutionary Theory
D) Advance fit Theory
  • 97. Learning and adapting
A) Strategy Theory
B) Competitive Theory
C) Resource-based Theory
D) Processual Theory
  • 98. Culture and environment
A) Evolutionary Theory
B) Systemic Theory
C) Processual Theory
D) Strategy Theory
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