STRATH(MIDTERM 2)
  • 1. Eco-tourism destinations and green hotels.
A) Global Competition
B) Sustainable Tourism
C) Health and Safety
D) Digital Transformation
  • 2. Tourists seek memorable experiences.
A) Health and Safety
B) Digital Transformation
C) Sustainable Tourism
D) Experiential Travel
  • 3. Cultural tours, food experiences, adventure travel.
A) Economic and Political Factors
B) Sustainability and Environmental Concerns
C) Experiential Travel
D) Global competition
  • 4. Strong emphasis on cleanliness and hygiene.
A) Digital Transformation
B) Health and Safety
C) Sustainable Tourism
  • 5. Strong emphasis on cleanliness and hygiene.
A) Sustainability and Environmental Concerns
B) Workforce Challenges
C) Sustainable Tourism
D) Health and Safety
  • 6. Hotels implementing strict sanitation protocols.
A) Changing Customer Preferences
B) Health and Safety
C) Rise of Staycations
D) Technological Advancements
  • 7. Local travel is becoming popular.
A) Rise of Staycations
B) Personalization
C) Economic and Political Factors
D) Sustainability and Environmental Concerns
  • 8. City residents booking nearby hotels for relaxation
A) Changing Customer Preferences
B) Rise of Staycations
C) Technological Advancements
D) Strategic Issues and Trends
  • 9. Services tailored to individual preferences.
A) Rise of Staycations
B) Personalization
C) Health and Safety
  • 10. Hotels remembering guest preferences.
A) Economic and Political Factors
B) Workforce Challenges
C) Personalization
D) Sustainability and Environmental Concerns
  • 11. are challenges that affect long-term success
A) Strategic issues
B) Target local travelers
C) Strategic decision
  • 12. are new developments shaping the industry.
A) Issues
B) News
C) Reports
D) Trends
  • 13. must adapt quickly to remain competitive.
A) Business
B) Decisions
C) Issues
  • 14. What are strategic issues in tourism and hospitality?
A) Daily routine tasks of employees
B) Minor customer complaints
C) Major challenges affecting long-term planning
D) They affect business growth, profitability, and sustainability
  • 15. Why is sustainability important?
A) It reduces customer satisfaction
B) It ignores the environment
C) It increases pollution
D) It helps protect natural resources
  • 16. What is an example of an environmental practice?
A) Increasing waste production
B) Ignoring recycling
C) Using more harmful materials
D) Reducing plastic use in hotels
  • 17. What is personalization in hospitality?
A) Ignoring customer needs
B) Standardizing all experiences
C) Giving the same service to all
D) Tailoring services based on guest preferences
  • 18. What is sustainable tourism?
A) Tourism that protects the environment
B) Tourism that ignores nature
C) Tourism without planning
D) Tourism focused only on profit
  • 19. What is a staycation?
A) Not traveling at all
B) Permanent relocation
C) Traveling abroad only
D) Traveling within one's local area
  • 20. Why are strategic issues important
A) They only affect employee schedules
B) Major challenges affecting long-term planning
C) They focus only on marketing
D) They affect business growth
  • 21. What is a key change in customer preferences?
A) Less concern for sustainability
B) Demand for personalized and digital experiences
C) Preference for outdated services
D) Avoiding technology
  • 22. What is a workforce challenge?
A) Shortage of skilled workers
B) No training required
C) Too many employees
D) No need for staff
  • 23. What is an example of technological advancement?
A) Paper-only reservations
B) Online booking systems and mobile apps
C) Manual record keeping
D) No use of technology
  • 24. Which theory suggests strategy develops through experience?
A) Evolutionary Theory
B) Systemic Theory
C) Processual Theory
D) Classical Theory
  • 25. What does strategy theory mainly explain?
A) How to cook food
B) Why and how a business chooses its strategy
C) How to manage payroll
D) How to design buildings
  • 26. Evolutionary theory emphasizes what concept?
A) Cultural traditions
B) Survival of the fittest
C) Employee motivation
D) Internal processes
  • 27. What is the main focus of Classical Theory?
A) Random decision-making
B) Cultural influence
C) Long-term planning and profit maximization
D) Trial and error
  • 28. Competitive Advantage Theory focuses on what?
A) Copying competitors
B) Avoiding customers
C) Being better than competitors
D) Reducing employees
  • 29. Which theory believes the market determines success?
A) Evolutionary Theory
B) Processual Theory
C) Classical Theory
D) Systemic Theory
  • 30. What is an example of competitive advantage?
A) Increasing complaints
B) Ignoring customers
C) Closing the business
D) Offering lower prices or unique experiences
  • 31. What is the focus of Processual Theory?
A) Learning from mistakes and gradual development
B) Cultural influence only
C) Strict planning
D) Market competition only
  • 32. Systemic Theory focuses on what?
A) Market competition only
B) Trial and error
C) Profit only
D) Social and cultural factors
  • 33. Which theory views strategy as a rational and planned process?
A) Evolutionary Theory
B) Systematic Theory
C) Classical Theory
D) Pocessual Theory
  • 34. A plan of action designed to achieve long-term goals and gain competitive advantage.
A) Knowledge
B) Corporate strategy
C) Strategy
D) Ideas
  • 35. Explain that organizations operate on multiple strategic levels.
A) Corporate Strategy Importance
B) Narrative Notes
C) Levels of Strategy
D) Corporate Strategy
  • 36. focuses on the overall purpose and scope of an organization.
A) Business strategy
B) Corporate strategy importance
C) Corporate strategy
D) Business strategy importance
  • 37. A hotel chain expanding into resorts, cruise services, and restaurants.
A) Corporate Strategy
B) Business strategy
C) Narrative notes
D) Business strategy importance
  • 38. Determines which industries or markets the company will operate in.
A) Corporate Strategy
B) Business importance
C) Narrative notes
D) Business strategy
  • 39. Ensures long-term growth and profitability.
A) Business strategy
B) Functional strategy
C) Narrative notes
D) Corporate strategy
  • 40. about deciding where the organization wants to compete. Without it, resources may be wasted, and efforts fragmented.
A) Corporate strategy
B) Narrative notes
C) Functional strategy
D) Business strategy
  • 41. Shapes the identity of the organization. Prioritizes investment in growth areas. Helps achieve competitive advantage across multiple industries.
A) Corporate Strategy Importance
B) Functional Strategy Importance
C) Business Strategy
D) Not in choices
  • 42. It provides a framework for all other strategies
A) Functional strategy
B) Business strategy
C) Corporate strategy
  • 43. focuses on how to compete successfully in a particular industry or market.
A) Functional strategy
B) Corporate strategy
C) Narrative notes
D) Business strategy
  • 44. Deals with competitive positioning and market advantage.
A) Narrative notes
B) Corporate strategy
C) Business strategy
D) Alignment across levels
  • 45. A resart decides to differentiate by offering eco-friendly luxury experiences
A) Corporate strategy
B) Business strategy
C) Functional strategy
  • 46. Determines how the business unit competes cost leadership, differentiation, or focus.
A) Business strategy
B) Functional strategy
C) Corporate strategy
  • 47. Ensures the unit can outperform competitors in its market
A) Functional strategy
B) Business strategy
C) Corporate strategy
  • 48. Aligns marketing, operations, and sales for maximum impact.
A) Corporate strategy
B) Strategic planning
C) Functional strategy
D) Business strategy
  • 49. Emphasize "competitive edge". Business strategy is about winning in the chosen market, translating corporate direction into actionable competitive approaches.
A) Business strategy
B) None of them
C) Functional strategy
D) Corporate strategy
  • 50. Business strategy is about winning in the chosen market, translating corporate direction into actionable competitive approaches.
A) Maybe
B) False
C) No
D) Yes
  • 51. Drives profitability and market share. Supports customer satisfaction and loyalty. Bridges corporate vision with operational action.
A) Business strategy importance
B) Focuses strategy
C) None of them
D) Functional strategy importance
  • 52. How do we compete?" and "Why will customers choose us
A) Business strategy
B) Corporate strategy
C) Functional strategy
D) Narrative notes
  • 53. Business strategy is the heart of operational success.
A) Maybe
B) Not sure
C) No
D) Yes
  • 54. focuses on specific departments or functions (Marketing, HR, Operations, Finance).
A) Business strategy
B) Functional strategy
C) Strategic planning
D) Corporate strategy
  • 55. Translates business strategy into department-level objectives and tactics.
A) Narrative notes
B) Strategy importance
C) None of the choice
D) Functional strategy
  • 56. Marketing team creates campaigns highlighting eco-friendly resort experiences. Operations team implements sustainable energy practices
A) Corporate strategy
B) Functional strategy
C) Business strategy
D) Narrative notes
  • 57. Ensures day-to-day activities support the business strategy. Increases efficiency, coordination, and performance. Aligns team efforts with overall organizational goals.
A) Corporate strategy
B) Functional strategy
C) Business strategy
D) Atmost
  • 58. is the "how-to" of execution. Without it, even the best corporate or business strategies cannot succeed. Emphasize "execution matters as much as planning.”
A) Corporate strategy
B) Functional strategy
C) Business strategy
  • 59. Converts strategic intent into practical action. Provides clear roles and responsibilities for departments. Enables measurement of success at functional levels.
A) Functional strategy importance
B) Business strategy importance
C) Corporate strategy importance
  • 60. is essential because strategy without execution is just a dream. Every department must understand its role in achieving larger objectives.
A) Corporate strategy
B) Business strategy importance
C) Functional strategy importance
  • 61. Expand into sustainable tourism.
A) Functional strategy
B) Business strategy
C) Corporate strategy
  • 62. Lead eco-resort market segment. 
A) Business strategy
B) Functional strategy
C) Strategic planning
  • 63. ensures: Cohesive organizational direction. Efficient resource utilization Sustainable competitive advantage
A) Strategies
B) Alignment
C) Notes
D) Importance
  • 64. Marketing, operations, HR execute eco-friendly initiatives.
A) Business strategy
B) Strategic planning
C) Functional strategy
D) None of all
  • 65. Where to compete
A) Functional strategy
B) Corporate strategy
C) Business strategy
  • 66. How to compete
A) Corporate strategy
B) Business strategy
C) Functional strategy
  • 67. How to execute
A) Corporate strategy
B) Functional strategy
C) Business strategy
  • 68. is key to success.
A) Alignment
B) Strategy
C) Narrative notes
D) Strategic planning
  • 69. corporate sets direction
A) Yes
B) No
C) I don't know
D) Maybe
  • 70. business sets competitive approach,
A) No
B) Maybe
C) I'm not sure
D) Yes
  • 71. functional ensures implementation
A) No
B) Yes
C) Not all
D) Maybe
  • 72. it is the secret to successful strategic management.
A) Strategy
B) Narrative notes
C) Importance
D) Alignment
  • 73. is the study of how organizations choose actions and allocate resources to achieve goals and outperform competitors.
A) Strategy Theory
B) Evolutionary Theory
C) Processual Theory
D) Classical Theory
  • 74. It answers "Why and how a business chooses its strategy."
A) Evolutionary Theory
B) Processual Theory
C) Systemic Theory
D) Strategy Theory
  • 75. Strategy is a rational and planned process.
A) Processual Theory
B) Strategy Theory
C) Classical Theory
D) Evolutionary Theory
  • 76. Long-term planning

    - Profit maximization

    - Careful analysis before decision-making
A) Processual Theory
B) Strategy Theory
C) Evolutionary Theory
D) Classical Theory
  • 77. A hotel plans to expand after studying market demand and financial forecasts.
A) Strategy Theory
B) Processual Theory
C) Classical Theory
D) Evolutionary Theory
  • 78. The market determines success, not just planning.
A) Classical Theory
B) Processual Theory
C) Evolutionary Theory
D) Strategy Theory
  • 79. Competition decides which businesses survive

    - Adaptation is important
A) Processual Theory
B) Strategy Theory
C) Classical Theory
D) Evolutionary Theory
  • 80. Only the strongest tourism businesses survive during crises like low tourist arrivals.
A) Evolutionary Theory
B) Strategy Theory
C) Classical Theory
D) Processual Theory
  • 81. Strategy develops step-by-step through experience.
A) Evolutionary Theory
B) Classical Theory
C) Processual Theory
D) Strategy Theory
  • 82. Learning from mistakes

    Internal processes and human behavior
A) Evolutionary Theory
B) Processual Theory
C) Classical Theory
D) Strategy Theory
  • 83. A restaurant improves its service strategy based on customer feedback over time notes
A) Evolutionary Theory
B) Processual Theory
C) Classical Theory
D) Strategy Theory
  • 84. Strategy is influenced by culture, society, and environment.
A) Systemic Theory
B) Evolutionary Theory
C) Processual Theory
D) Classical Theory
  • 85. Social and cultural factors

    - Local traditions and values
A) Systemic Theory
B) Strategy Theory
C) Processual Theory
D) Classical Theory
  • 86. A resort designs services based on local culture to attract tourists
A) Processual Theory
B) Systemic Theory
C) Strategy Theory
D) Classical Theory
  • 87. Focuses on internal strengths (resources and capabilities)
A) Classical Theory
B) Resource-Based View (RBV)
C) Processual Theory
D) Classical Theory
  • 88. Competitive advantage comes from what the company does best
A) Resource-Based View (RBV)
B) Processual Theory
C) Classical Theory
D) Evolutionary Theory
  • 89. A hotel known for excellent customer service
A) Classical Theory
B) Processual Theory
C) Resource-Based View (RBV)
D) Strategy Theory
  • 90. A business succeeds by being better or different than competitors
A) Competitive Advantage Theory
B) Processual Theory
C) Classical Theory
D) Strategy Theory
  • 91. Lower price OR

    Unique experience
A) Resource-Based View (RBV)
B) Competitive Advantage Theory
C) Processual Theory
D) Classical Theory
  • 92. A beach resort aligns its services with tourist demand and location
A) Strategy Theory
B) Strategic Fit Theory
C) Classical Theory
D) Processual Theory
  • 93. Internal resources

    External environment
A) Strategy Theory
B) Strategic Fit Theory
C) Resource-Based View (RBV)
D) Competitive Advantage Theory
  • 94. Explains how businesses plan and compete
A) Processual Theory
B) Evolutionary Theory
C) Strategy Theory
D) Classical Theory
  • 95. Planning and profit
A) Competitive Theory
B) Evolutionary Theory
C) Processual Theory
D) Classical Theory
  • 96. Survival of the fittest
A) Evolutionary Theory
B) Strategy Theory
C) Classical Theory
D) Advance fit Theory
  • 97. Learning and adapting
A) Resource-based Theory
B) Processual Theory
C) Competitive Theory
D) Strategy Theory
  • 98. Culture and environment
A) Strategy Theory
B) Systemic Theory
C) Processual Theory
D) Evolutionary Theory
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