STRATH(MIDTERM 2)
  • 1. Eco-tourism destinations and green hotels.
A) Global Competition
B) Sustainable Tourism
C) Health and Safety
D) Digital Transformation
  • 2. Tourists seek memorable experiences.
A) Health and Safety
B) Experiential Travel
C) Digital Transformation
D) Sustainable Tourism
  • 3. Cultural tours, food experiences, adventure travel.
A) Sustainability and Environmental Concerns
B) Economic and Political Factors
C) Experiential Travel
D) Global competition
  • 4. Strong emphasis on cleanliness and hygiene.
A) Digital Transformation
B) Sustainable Tourism
C) Health and Safety
  • 5. Strong emphasis on cleanliness and hygiene.
A) Sustainable Tourism
B) Health and Safety
C) Sustainability and Environmental Concerns
D) Workforce Challenges
  • 6. Hotels implementing strict sanitation protocols.
A) Rise of Staycations
B) Changing Customer Preferences
C) Health and Safety
D) Technological Advancements
  • 7. Local travel is becoming popular.
A) Rise of Staycations
B) Sustainability and Environmental Concerns
C) Economic and Political Factors
D) Personalization
  • 8. City residents booking nearby hotels for relaxation
A) Strategic Issues and Trends
B) Technological Advancements
C) Rise of Staycations
D) Changing Customer Preferences
  • 9. Services tailored to individual preferences.
A) Health and Safety
B) Rise of Staycations
C) Personalization
  • 10. Hotels remembering guest preferences.
A) Economic and Political Factors
B) Personalization
C) Workforce Challenges
D) Sustainability and Environmental Concerns
  • 11. are challenges that affect long-term success
A) Strategic issues
B) Strategic decision
C) Target local travelers
  • 12. are new developments shaping the industry.
A) News
B) Reports
C) Issues
D) Trends
  • 13. must adapt quickly to remain competitive.
A) Issues
B) Decisions
C) Business
  • 14. What are strategic issues in tourism and hospitality?
A) Daily routine tasks of employees
B) Minor customer complaints
C) Major challenges affecting long-term planning
D) They affect business growth, profitability, and sustainability
  • 15. Why is sustainability important?
A) It reduces customer satisfaction
B) It ignores the environment
C) It helps protect natural resources
D) It increases pollution
  • 16. What is an example of an environmental practice?
A) Reducing plastic use in hotels
B) Increasing waste production
C) Using more harmful materials
D) Ignoring recycling
  • 17. What is personalization in hospitality?
A) Tailoring services based on guest preferences
B) Ignoring customer needs
C) Standardizing all experiences
D) Giving the same service to all
  • 18. What is sustainable tourism?
A) Tourism without planning
B) Tourism that ignores nature
C) Tourism focused only on profit
D) Tourism that protects the environment
  • 19. What is a staycation?
A) Traveling abroad only
B) Traveling within one's local area
C) Permanent relocation
D) Not traveling at all
  • 20. Why are strategic issues important
A) They only affect employee schedules
B) They focus only on marketing
C) They affect business growth
D) Major challenges affecting long-term planning
  • 21. What is a key change in customer preferences?
A) Less concern for sustainability
B) Demand for personalized and digital experiences
C) Avoiding technology
D) Preference for outdated services
  • 22. What is a workforce challenge?
A) Shortage of skilled workers
B) Too many employees
C) No need for staff
D) No training required
  • 23. What is an example of technological advancement?
A) Paper-only reservations
B) Manual record keeping
C) Online booking systems and mobile apps
D) No use of technology
  • 24. Which theory suggests strategy develops through experience?
A) Processual Theory
B) Systemic Theory
C) Evolutionary Theory
D) Classical Theory
  • 25. What does strategy theory mainly explain?
A) How to cook food
B) How to design buildings
C) Why and how a business chooses its strategy
D) How to manage payroll
  • 26. Evolutionary theory emphasizes what concept?
A) Employee motivation
B) Cultural traditions
C) Survival of the fittest
D) Internal processes
  • 27. What is the main focus of Classical Theory?
A) Cultural influence
B) Trial and error
C) Long-term planning and profit maximization
D) Random decision-making
  • 28. Competitive Advantage Theory focuses on what?
A) Avoiding customers
B) Copying competitors
C) Reducing employees
D) Being better than competitors
  • 29. Which theory believes the market determines success?
A) Evolutionary Theory
B) Classical Theory
C) Systemic Theory
D) Processual Theory
  • 30. What is an example of competitive advantage?
A) Closing the business
B) Offering lower prices or unique experiences
C) Increasing complaints
D) Ignoring customers
  • 31. What is the focus of Processual Theory?
A) Learning from mistakes and gradual development
B) Cultural influence only
C) Strict planning
D) Market competition only
  • 32. Systemic Theory focuses on what?
A) Social and cultural factors
B) Market competition only
C) Profit only
D) Trial and error
  • 33. Which theory views strategy as a rational and planned process?
A) Pocessual Theory
B) Classical Theory
C) Evolutionary Theory
D) Systematic Theory
  • 34. A plan of action designed to achieve long-term goals and gain competitive advantage.
A) Knowledge
B) Strategy
C) Ideas
D) Corporate strategy
  • 35. Explain that organizations operate on multiple strategic levels.
A) Corporate Strategy
B) Corporate Strategy Importance
C) Narrative Notes
D) Levels of Strategy
  • 36. focuses on the overall purpose and scope of an organization.
A) Corporate strategy importance
B) Business strategy
C) Business strategy importance
D) Corporate strategy
  • 37. A hotel chain expanding into resorts, cruise services, and restaurants.
A) Business strategy importance
B) Corporate Strategy
C) Business strategy
D) Narrative notes
  • 38. Determines which industries or markets the company will operate in.
A) Business strategy
B) Business importance
C) Narrative notes
D) Corporate Strategy
  • 39. Ensures long-term growth and profitability.
A) Business strategy
B) Narrative notes
C) Functional strategy
D) Corporate strategy
  • 40. about deciding where the organization wants to compete. Without it, resources may be wasted, and efforts fragmented.
A) Functional strategy
B) Corporate strategy
C) Business strategy
D) Narrative notes
  • 41. Shapes the identity of the organization. Prioritizes investment in growth areas. Helps achieve competitive advantage across multiple industries.
A) Business Strategy
B) Functional Strategy Importance
C) Corporate Strategy Importance
D) Not in choices
  • 42. It provides a framework for all other strategies
A) Functional strategy
B) Corporate strategy
C) Business strategy
  • 43. focuses on how to compete successfully in a particular industry or market.
A) Narrative notes
B) Business strategy
C) Functional strategy
D) Corporate strategy
  • 44. Deals with competitive positioning and market advantage.
A) Corporate strategy
B) Alignment across levels
C) Narrative notes
D) Business strategy
  • 45. A resart decides to differentiate by offering eco-friendly luxury experiences
A) Business strategy
B) Corporate strategy
C) Functional strategy
  • 46. Determines how the business unit competes cost leadership, differentiation, or focus.
A) Business strategy
B) Functional strategy
C) Corporate strategy
  • 47. Ensures the unit can outperform competitors in its market
A) Corporate strategy
B) Functional strategy
C) Business strategy
  • 48. Aligns marketing, operations, and sales for maximum impact.
A) Functional strategy
B) Strategic planning
C) Corporate strategy
D) Business strategy
  • 49. Emphasize "competitive edge". Business strategy is about winning in the chosen market, translating corporate direction into actionable competitive approaches.
A) Corporate strategy
B) Functional strategy
C) None of them
D) Business strategy
  • 50. Business strategy is about winning in the chosen market, translating corporate direction into actionable competitive approaches.
A) False
B) Yes
C) No
D) Maybe
  • 51. Drives profitability and market share. Supports customer satisfaction and loyalty. Bridges corporate vision with operational action.
A) Business strategy importance
B) Functional strategy importance
C) Focuses strategy
D) None of them
  • 52. How do we compete?" and "Why will customers choose us
A) Functional strategy
B) Narrative notes
C) Business strategy
D) Corporate strategy
  • 53. Business strategy is the heart of operational success.
A) Yes
B) No
C) Not sure
D) Maybe
  • 54. focuses on specific departments or functions (Marketing, HR, Operations, Finance).
A) Strategic planning
B) Functional strategy
C) Business strategy
D) Corporate strategy
  • 55. Translates business strategy into department-level objectives and tactics.
A) None of the choice
B) Strategy importance
C) Functional strategy
D) Narrative notes
  • 56. Marketing team creates campaigns highlighting eco-friendly resort experiences. Operations team implements sustainable energy practices
A) Functional strategy
B) Narrative notes
C) Business strategy
D) Corporate strategy
  • 57. Ensures day-to-day activities support the business strategy. Increases efficiency, coordination, and performance. Aligns team efforts with overall organizational goals.
A) Functional strategy
B) Atmost
C) Business strategy
D) Corporate strategy
  • 58. is the "how-to" of execution. Without it, even the best corporate or business strategies cannot succeed. Emphasize "execution matters as much as planning.”
A) Functional strategy
B) Business strategy
C) Corporate strategy
  • 59. Converts strategic intent into practical action. Provides clear roles and responsibilities for departments. Enables measurement of success at functional levels.
A) Functional strategy importance
B) Corporate strategy importance
C) Business strategy importance
  • 60. is essential because strategy without execution is just a dream. Every department must understand its role in achieving larger objectives.
A) Business strategy importance
B) Corporate strategy
C) Functional strategy importance
  • 61. Expand into sustainable tourism.
A) Functional strategy
B) Corporate strategy
C) Business strategy
  • 62. Lead eco-resort market segment. 
A) Strategic planning
B) Business strategy
C) Functional strategy
  • 63. ensures: Cohesive organizational direction. Efficient resource utilization Sustainable competitive advantage
A) Alignment
B) Importance
C) Strategies
D) Notes
  • 64. Marketing, operations, HR execute eco-friendly initiatives.
A) Business strategy
B) None of all
C) Strategic planning
D) Functional strategy
  • 65. Where to compete
A) Corporate strategy
B) Functional strategy
C) Business strategy
  • 66. How to compete
A) Corporate strategy
B) Functional strategy
C) Business strategy
  • 67. How to execute
A) Functional strategy
B) Business strategy
C) Corporate strategy
  • 68. is key to success.
A) Strategy
B) Alignment
C) Narrative notes
D) Strategic planning
  • 69. corporate sets direction
A) Yes
B) I don't know
C) Maybe
D) No
  • 70. business sets competitive approach,
A) Yes
B) I'm not sure
C) Maybe
D) No
  • 71. functional ensures implementation
A) Yes
B) Not all
C) No
D) Maybe
  • 72. it is the secret to successful strategic management.
A) Importance
B) Alignment
C) Strategy
D) Narrative notes
  • 73. is the study of how organizations choose actions and allocate resources to achieve goals and outperform competitors.
A) Processual Theory
B) Strategy Theory
C) Evolutionary Theory
D) Classical Theory
  • 74. It answers "Why and how a business chooses its strategy."
A) Systemic Theory
B) Processual Theory
C) Strategy Theory
D) Evolutionary Theory
  • 75. Strategy is a rational and planned process.
A) Classical Theory
B) Strategy Theory
C) Processual Theory
D) Evolutionary Theory
  • 76. Long-term planning

    - Profit maximization

    - Careful analysis before decision-making
A) Evolutionary Theory
B) Classical Theory
C) Processual Theory
D) Strategy Theory
  • 77. A hotel plans to expand after studying market demand and financial forecasts.
A) Evolutionary Theory
B) Classical Theory
C) Processual Theory
D) Strategy Theory
  • 78. The market determines success, not just planning.
A) Evolutionary Theory
B) Strategy Theory
C) Processual Theory
D) Classical Theory
  • 79. Competition decides which businesses survive

    - Adaptation is important
A) Processual Theory
B) Evolutionary Theory
C) Classical Theory
D) Strategy Theory
  • 80. Only the strongest tourism businesses survive during crises like low tourist arrivals.
A) Strategy Theory
B) Classical Theory
C) Processual Theory
D) Evolutionary Theory
  • 81. Strategy develops step-by-step through experience.
A) Classical Theory
B) Strategy Theory
C) Evolutionary Theory
D) Processual Theory
  • 82. Learning from mistakes

    Internal processes and human behavior
A) Evolutionary Theory
B) Processual Theory
C) Classical Theory
D) Strategy Theory
  • 83. A restaurant improves its service strategy based on customer feedback over time notes
A) Processual Theory
B) Evolutionary Theory
C) Classical Theory
D) Strategy Theory
  • 84. Strategy is influenced by culture, society, and environment.
A) Processual Theory
B) Systemic Theory
C) Classical Theory
D) Evolutionary Theory
  • 85. Social and cultural factors

    - Local traditions and values
A) Strategy Theory
B) Systemic Theory
C) Processual Theory
D) Classical Theory
  • 86. A resort designs services based on local culture to attract tourists
A) Classical Theory
B) Systemic Theory
C) Processual Theory
D) Strategy Theory
  • 87. Focuses on internal strengths (resources and capabilities)
A) Resource-Based View (RBV)
B) Processual Theory
C) Classical Theory
D) Classical Theory
  • 88. Competitive advantage comes from what the company does best
A) Processual Theory
B) Resource-Based View (RBV)
C) Evolutionary Theory
D) Classical Theory
  • 89. A hotel known for excellent customer service
A) Strategy Theory
B) Resource-Based View (RBV)
C) Processual Theory
D) Classical Theory
  • 90. A business succeeds by being better or different than competitors
A) Strategy Theory
B) Processual Theory
C) Competitive Advantage Theory
D) Classical Theory
  • 91. Lower price OR

    Unique experience
A) Classical Theory
B) Competitive Advantage Theory
C) Resource-Based View (RBV)
D) Processual Theory
  • 92. A beach resort aligns its services with tourist demand and location
A) Processual Theory
B) Strategy Theory
C) Classical Theory
D) Strategic Fit Theory
  • 93. Internal resources

    External environment
A) Strategic Fit Theory
B) Resource-Based View (RBV)
C) Competitive Advantage Theory
D) Strategy Theory
  • 94. Explains how businesses plan and compete
A) Strategy Theory
B) Classical Theory
C) Evolutionary Theory
D) Processual Theory
  • 95. Planning and profit
A) Processual Theory
B) Classical Theory
C) Competitive Theory
D) Evolutionary Theory
  • 96. Survival of the fittest
A) Strategy Theory
B) Classical Theory
C) Advance fit Theory
D) Evolutionary Theory
  • 97. Learning and adapting
A) Competitive Theory
B) Processual Theory
C) Strategy Theory
D) Resource-based Theory
  • 98. Culture and environment
A) Systemic Theory
B) Evolutionary Theory
C) Strategy Theory
D) Processual Theory
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