- 1. All of the following are fields of external communication except:
A) Advertising
B) Interviews
C) Marketing
D) Public Relations
- 2. All of the following are skills of public relations except:
A) Speaking
B) Writing
C) Editing
D) Selling
- 3. Which term is not part of the four Ps of marketing?
A) Publication
B) Promotion
C) Product
D) Price
- 4. In professional communication a ________ is best for a short message.
A) Proposal
B) Case Study
C) Memo
D) Report
- 5. _________ listening can also be called pseudo listening.
A) Partial
B) Selective
C) False
D) Deep
- 6. In _______, the United States passed legislation prohibiting employers to
discriminate against a person based on the grounds of race, religion, gender or
ethnicity
A) 2002
B) 1964
C) 1946
D) 1984
- 7. All of the following are parts of a report except:
A) procedure
B) terms of reference
C) introduction
D) conclusions
- 8. Which type of listening should be used when listening to a poem?
A) evaluative
B) deliberative
C) appreciative
D) empathetic
- 9. James recently learned he was not promoted because the company wanted a younger person to lead the group. This is an example of ________ discrimination.
A) gender
B) age
C) ethnicity
D) race
- 10. A _________ presentation should be used to sell a product.
A) informative
B) motivational
C) persuasive
D) individual
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