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  • 1. What is opportunity cost?
A) Choosing with the advantage
B) Going with the easiest option
C) Going with the first option
D) Choosing the best alternative
  • 2. This economy is about personal choice.
    individuals decide what, how, and for whom
    products and services are produced?
A) Strategy
B) Market
C) Command
D) Operations
  • 3. Outlines personal history of the principals
    and show how their work experiences
    relates to the ventures and state the duties
    and responsibilities as well as the
    compensation outline.
A) The Market
B) Labor
C) Management
D) The business
  • 4. The following are the positive characteristics
    of a good business plan EXCEPT:
A) Capture the customers interest
B) Emphasize the target market
C) Prepare an objectively long plan
D) Always consider pitfalls
  • 5. All of the following are important parts of
    the marketing plan EXCEPT:
A) Cost control
B) Advertising and promotion
C) Pricing
D) Distribution
  • 6. Refers to actions which satisfy a particular
    need or solve a particular problem.
A) New service
B) Improved service
C) New relationships
D) New product
  • 7. This means offering additional service
    element to the product.
A) New means of production
B) Improved service
C) New service
D) New relationships
  • 8. Which of the following statement about
    Entrepreneurship is TRUE?
A) An Entrepreneurs need bosses to motivate them.
B) Entrepreneurs must take divided control and direct the venture towards a maximum position.
C) Entrepreneurs requires specific know how in the ventures day to day operations.
D) Entrepreneurs des by creating and managing organizations to give long term benefits to the investors
  • 9. One of the part of business plan wherein the
    venture can achieve the sales indicated in
    the financial forecast.
A) The industry
B) The management
C) The business
D) The market
  • 10. To an Entrepreneur, relevant competitive
    strategy generally falls into three categories
    EXCEPT:
A) Countering the competition
B) Meeting the competition
C) Assessing the competition
D) Beating the competition
  • 11. A group of products that have similar
    characteristics and uses.
A) Product strategy
B) Product line
C) Product segmentation
D) Product mix
  • 12. Despite all the benefits, there are a number
    of disadvantages to franchise such as:
A) The cost of national advertising
B) Strict adherence to standardized operations
C) Territory limitations
D) The time consumed by the management training and support the franchisor provides
  • 13. The success of Franchising is largely due to:
A) None of these
B) More job hunters choose to work for franchise firm rather that big corporations
C) The mutual benefits it provides to the franchisor and franchisee
D) The economic growth in the commercially developed market
  • 14. The word "Franchising" derived from the
    French word that means:
A) Free from competition
B) Free from standardization
C) Free from government
D) Free from independent business
  • 15. The following are the advantages when an
    Entrepreneur engages in Franchising
    EXCEPT:
A) Low risk
B) Customer loyalty and preference
C) Less advertising cost
D) Controlled operations
  • 16. A type of franchising whereby the
    wholesaler is the franchisor that grants the
    retailer the right to retail the product but use the wholesaler's name, trademark, logo, and other identifying marks.
A) Manufacturer-Retailer Franchise
B) Retailer-Wholesaler Franchise
C) Wholesaler-Retailer Franchise
D) Manufacturer-Wholesaler Franchise
  • 17. All of the following are the benefits of Franchiser EXCEPT:
A) Lower operating cost
B) Greater market penetration
C) Guarantees faster expansion
D) Wider brand recognition and promotion
  • 18. All of the following are the basic steps in
    determining your market EXCEPT:
A) Identify your customer profile
B) Estimate the sales
C) Determine the competitive products
D) Assess the competition
  • 19. Which component of the business plan requires considerable time and external research?
A) Market analysis
B) SWOT analysis
C) Product analysis
D) Strategic analysis
  • 20. XYZ Company is interested in developing,
    producing, and selling a new product. Before
    it does so, the company spends six months conducting marketing research. What are the primary advantages of this course of action?
A) To determine customer preferences and  minimize losses
B) To discover customer comfort
C) To determine customer mindset
D) None of the above
  • 21. What is one reason that it is easier than ever for small businesses to engage in
    international trade?
A) Lower tariffs
B) Integrated marketing mix
C) Technological advances
D) Free trade
  • 22. Why are all small businesses important to a country's economy? EXCEPT
A) They give an outlet for Entrepreneurs
B) They can provide specialist support to larger companies
C) They can influence the market prices and trends
D) They can be innovators of new products and services
  • 23. Which of the following is the reason for business failure?

    I. Lack of market research

    II. Poor financial control

    III. Poor management
A) Both I and II
B) Both I and III
C) Both II and III
D) Both I, II and III
  • 24. Which of the following statements is FALSE?
A) It is a good idea for small businesses to compete solely in price.
B) Selling is essentially a matching process.
C) A benefit is the value of a product feature to a customer.
D) Market segmentation is a useful process for small businesses to undertake.
  • 25. Which is NOT a disadvantage of
    Entrepreneurship?
A) Work long hours
B) Risk taker
C) You are the boss
D) Uncertain income
  • 26. According to Joseph Schumpeter (an Economist), innovative Entrepreneurs would:
A) Get absorb within non-innovative businesse
B) Thrive in the market
C) Not survive and disappear from the market
D) Get absorb within larger innovative businesses
  • 27. Which of the following is the least likely to influence the timing of new business births?
A) Weather conditions
B) Government policies
C) Consumer expenditures
D) Profitability
  • 28. A new venture's business plan is important because:
A) All of these
B) Can help demonstrate the viability of the venture
C) It helps to persuade others to commit funding to the venture
D) Provide a guide for business activities by defining objectives
  • 29. Why firm's Vision Statement is important?
    EXCEPT
A) Serves as a strategic plan for success
B) Building a strong organizational culture
C) Help motivate employees to work toward shared goals
D) Helps to prioritize tasks, focus energy, and maximize impact on target customers
  • 30. This is refers to the lists of general tasks, functions and responsibilities of a position.
A) Job requirements
B) Job catalogue
C) Job specifications
D) Job descriptions
  • 31. The idea and actions that explain how a firm will make its profits refers to:
A) Goal
B) Objective
C) Strategy
D) Mission
  • 32. Which of the following is NOT recognized as important component to organizational vision?
A) The vision should include a brief summary of what the organization does
B) The vision should elaborate a purpose for the organization
C) The vision should be built on a foundation of the organization's core values and beliefs
D) The vision should specify detailed and short-term goals
  • 33. All of the following are recognized as criticism of planning EXCEPT:
A) Planning can't be developed for a dynamic environment
B) Planning focuses Entrepreneur's attention on tomorrow's survival but not today's competition
C) Planning may create rigidity
D) Planning reinforces success, which may lead to failure
  • 34. Personal characteristics to be a successful entrepreneur includes the following EXCEPT:
A) Creating management options
B) When synergy is present
C) Encourage open discussion
D) Understanding environment
  • 35. The Entrepreneur is concerned about the
    same basic issues EXCEPT
A) Sales
B) Profits
C) Costs
D) Turnover
  • 36. XYZ Company is interested in developing,
    producing, and selling a new product. Before it does so, the company spends six months conducting marketing research. What are the primary advantages of this course of action?
A) To determine customer preferences and minimize losses
B) To discover customer comfort
C) To determine customer mindset
D) None of these
  • 37. Refers to the marketing system based on a
    legal agreement wherein the one party is
    given the right handle the business as an independent owner but is required to abide by the terms and conditions specified by the other party.
A) Franchise
B) Franchising
C) Franchising contract
D) Franchise buyer
  • 38. All of the following are the benefits of Franchiser EXCEPT:
A) Lower operating cost
B) Wider brand recognition and promotion
C) Guarantees faster expansion
D) Greater market penetration
  • 39. The following are the advantages when an Entrepreneur engages in Franchising EXCEPT:
A) Controlled operations
B) Low risk
C) Less advertising cost
D) Customer loyalty and preference
  • 40. Who is the renowned French Economist coined the concept of Entrepreneurship?
A) French Economic Age
B) French Rebellion
C) French Revolution
D) French Mutiny
  • 41. Filipinos are generally adventurous. It is
    common for us to see people coming from
    different provinces migrating to urban
    places. If you ask them why they decided to migrate, their common answer is they want to try their luck in the City. What Filipino trait that they portraying?
A) Risk taker
B) Bravery
C) Destiny
D) Bahala na attitude
  • 42. Refers to an individual who creates something for the first time and a highly driven individual motivated by his/her own work and personal ideas.
A) Inventor
B) Investor
C) Salesman
D) Businessman
  • 43. Who is the renowned French Economist coined the concept of Entrepreneurship?
A) Joseph Schumpeter
B) Tony Mayer
C) Jean Baptiste Say
D) Adam Smith
  • 44. An individual who starts, creates, and manages a new business can be called:
A) An Entrepreneur
B) A Professional
C) A Leader
D) A Manager
  • 45. If an Entrepreneur takes decisions on behalf of their enterprise, it is known as:
A) Organizational decisions
B) Strategic decisions
C) Routine decisions
D) Personal decisions
  • 46. Which of these is the first activity of a new business?
A) Goal orientation
B) None of the above
C) Departure point
D) Business skill development
  • 47. Refers to a plan that shows whether the business is economically feasible or not.
A) Marketing Plan
B) Business Plan
C) Financial Plan
D) Strategic Plan
  • 48. The term Entrepreneur came from:
A) Latin
B) French
C) Chinese
D) English
  • 49. One of the advantages to businesses of training staff is that it tends to increase
A) Sales and profits
B) Attract and retain more customers
C) Career development
D) Employee satisfaction
  • 50. Filipinos are generally adventurous. It is
    common for us to see people coming from
    different provinces migrating to urban
    places. If you ask them why they decided to migrate, their common answer is they want to try their luck in the City. What Filipino trait that they portraying?
A) Pakikisama
B) Delicadeza
C) Smooth Interpersonal Relationship or SIR
D) Bayanihan
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