1800Mattress.com - Quiz
  • 1. What was the former name of 1800Mattress.com?
A) Dial-A-Mattress
B) Mattress Firm Express
C) College Furniture Discounters
D) Sleepy's Direct
  • 2. In which city was 1800Mattress.com headquartered?
A) Boston, Massachusetts
B) Jamaica, Queens
C) Washington, D.C.
D) Hicksville, New York
  • 3. What was the famous slogan used in the company's ads?
A) leave off the last S for savings
B) mattresses delivered overnight
C) call now for free delivery
D) sleep better for less money
  • 4. Who founded Dial-A-Mattress in 1976?
A) Napoleon Barragan
B) Luis Barragan
C) Andy Vallario
D) Sleepy's founder
  • 5. What business inspired Napoleon Barragan to create a phone-based mattress company?
A) Dial-A-Pizza
B) Avon products
C) Dial-A-Steak
D) College Furniture Discounters
  • 6. In what year did Napoleon Barragan open 1-800-Matress?
A) 1976
B) 1988
C) 1999
D) 1978
  • 7. How many employees did the company have when it first opened in 1978?
A) One
B) Eight
C) Three
D) Fifteen
  • 8. Which newspapers did the company use for its early advertisements?
A) The New York Times and Wall Street Journal
B) New York Daily News and Boston Globe
C) USA Today and Washington Post
D) The Village Voice and New York Post
  • 9. What special offer was provided in the early advertisements?
A) Free lifetime warranty
B) Free pillows
C) Free haul away
D) Free mattress frame
  • 10. In what year was the toll-free 800 number first promoted?
A) 1993
B) 1988
C) 1979
D) 1978
  • 11. Who wrote the familiar '1-800-Mattress' jingle?
A) Napoleon Barragan
B) Andy Vallario
C) Luis Barragan
D) An anonymous caller
  • 12. By August 1993, what were the company's annual sales?
A) $100 million
B) $10 million
C) $30 million
D) $55 million
  • 13. Why did Napoleon Barragan plead guilty to tax fraud in September 1994?
A) Hiding overseas bank accounts
B) Embezzling from the company pension
C) Failing to pay federal income tax
D) Under-reporting collected sales taxes
  • 14. When was 1800mattress.com launched?
A) 1993
B) 2007
C) 2005
D) 1999
  • 15. Who was named president and COO in 2002 to help move into online sales?
A) Andy Vallario
B) Napoleon Barragan
C) An outside consultant
D) Luis Barragan
  • 16. What was the company's annual sales peak in 2005?
A) In excess of $100 million
B) Under $10 million
C) $55 million
D) $30 million
  • 17. When did the company change its name to 1800mattress.com to reflect online growth?
A) March 2007
B) May 2015
C) September 1994
D) March 2009
  • 18. Which former rival company purchased the intellectual property rights to 1800Mattress.com in 2009?
A) College Furniture Discounters
B) Sleepy's
C) Dial-A-Steak
D) Mattress Firm
  • 19. How much did Sleepy's pay for the 1800Mattress.com intellectual property rights at auction?
A) $25 million
B) $100 million
C) $1.7 million
D) $780 million
  • 20. Which company acquired Sleepy's in 2015 for $780 million?
A) Mattress Firm
B) Dial-A-Mattress
C) Media Results, Inc.
D) Avon
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