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STRATH (MIDTERM)
Contributed by: Banog
  • 1. Corporate strategy is about deciding where the organization wants to compete. Without it, resources may be wasted, and efforts fragmented.
A) "How to"
B) "What business are we in?"
C) "big-picture thinking"
D) Why do we exist"
  • 2. Functional strategies are developed to:
A) Ensure each department contributes directly to achieving the business strategy
B) To achieve a competitive advantage in a specific market or industry
C) Choose which industry the company should enter
D) Define the company's overall mission
  • 3. Why is alignment across strategy levels important?
A) Ensures cohesive organizational direction and efficient resource use
B) Helps employees choose their favorite tasks
C) Allows departments to operate independently without coordination
D) Focuses solely on marketing performance
  • 4. An Example: A hotel chain expanding into resorts, cruise services, and restaurants.
A) What is the daily operation schedule?"
B) Corporate Strategy
C) "big-picture thinking"
D) functional strategy
  • 5. Which of the following best describes business strategy?
A) Managing internal departmental routines
B) How to compete successfully in a specific industry or market
C) Allocating resources across all business units
D) Developing company-wide long-term vision
  • 6. Which statement best defines the goal of business strategy?
A) To expand into any industry without analysis
B) Ensure each department contributes directly to achieving the business strategy
C) To design internal departmental workflows
D) To achieve a competitive advantage in a specific market or industry
  • 7. What is the main focus of corporate strategy?
A) Setting employee schedules
B) Deciding day-to-day operational tasks
C) Designing marketing campaigns
D) Determining the overall purpose and scope of the organization
  • 8. The main goal of business strategy is to:
A) Select industries for corporate diversification
B) Monitor day-to-day operations
C) Ensure the business unit can outperform competitors in its market
D) Implement HR policies
  • 9. Functional strategy is primarily concerned with:
A) Translating business strategy into department-level objectives and tactics
B) Establishing the company's mission and vision
C) How to compete successfully in a specific industry or market
D) Choosing which industries the company should enter
  • 10. What question does corporate strategy answer?
A) "What is the daily operation schedule?"
B) What business are we in?"
C) How do we execute departmental tasks?
D) Which marketing campaign should we run?"
  • 11. the process of putting plans into action
A) Strategy implementation
B) implementation
C) State of implementation
D) Strategy
  • 12. ensures that performance aligns with organizational goals.
A) Control
B) Key performance indicators
C) All of the above
D) Strategy implementation
  • 13. In hospitality and tourism, this is critical due to:
A) High customer expectations Service variability Dynamic market conditions
B) False
C) True
D) All of the above
  • 14. Strategies are not properly explained to employees
A) Lack of Clear Communication
B) Inadequate Resource Allocation
C) Weak Leadership and Management Support
D) Resistance to Change
  • 15. are not properly explained to employees.
A) Strategies
B) Indicators
C) Management
D) Implementation
  • 16. Frontline staff (e.g., hotel staff, tour guides) may not understand goals.
A) Lack of Clear Communication
B) External Environmental Factors
C) Lack of Performance Monitoring
  • 17. hotel staff, tour guides
A) Performance indicators
B) Frontline managers
C) Frontline staff
  • 18. Inconsistent service delivery
A) Lack of Clear Communication (IMPACT)
B) Weak Leadership and Management Support (IMPACT)
C) Inadequate Resource Allocation (IMPACT)
  • 19. Confusion in operations
A) Lack of Performance Monitoring (IMPACT)
B) Inadequate Training and Skills (IMPACT)
C) Lack of Clear Communication (IMPACT)
  • 20. A hotel introduces a "premium guest experience" strategy, but staff are not trained leads to poor customer satisfaction
A) External Environmental Factors
B) Lack of Clear Communication
C) Poor Coordination Across Departments
  • 21. Employees may resist new systems, processes, or technologies
A) Inadequate Resource Allocation
B) All of the choices
C) Resistance to Change
D) Weak Leadership and Management Support
  • 22. Common in long-established hotels or tourism offices.
A) Lack of Performance Monitoring
B) External Environmental Factors
C) Resistance to Change
D) Inadequate Resource Allocation
  • 23. may resist new systems, processes, or technologies
A) Workers
B) Employer
C) Employees
D) Departments
  • 24. Fear of job loss

    Lack of training

    Comfort with old practices
A) Inadequate Training and Skills (CAUSES)
B) Resistance to Change (CAUSES)
C) Poor Coordination Across Departments (CAUSES)
  • 25. Delayed implementation

    Reduced efficiency
A) Resistance to Change (IMPACT)
B) External Environmental Factors? IMPACT)
C) Lack of Performance Monitoring (IMPACT)
  • 26. Lack of financial, human, or technological resources.
A) Inadequate Resource Allocation
B) Inadequate Training and Skills
C) Weak Leadership and Management Support
  • 27. Insufficient staff during peak season
A) Inadequate Resource Allocation (CAUSES)
B) Inadequate Resource Allocation (IMPACT)
C) Inadequate Resource Allocation (EXAMPLE)
  • 28. Outdated reservation systems
A) Inadequate Resource Allocation (EXAMPLE)
B) Inadequate Resource Allocation (CAUSES)
C) Inadequate Resource Allocation (IMPACT)
  • 29. Service delays

    Poor guest experience
A) Inadequate Resource Allocation (IMPACT)
B) Inadequate Resource Allocation (CAUSES)
C) Inadequate Resource Allocation (EXAMPLE)
  • 30. Managers fail to guide or motivate employees.
A) Weak Leadership and Management Support
B) Inadequate Resource Allocation
C) Resistance to Change
D) Lack of Clear Communication
  • 31. fail to guide or motivate employees.
A) Morale
B) Managers
C) Indicators
D) Employees
  • 32. Low employee morale

    Poor execution of strategy
A) Weak Leadership and Management Support (IMPACT)
B) NONE OF THE CHOICES
C) Inadequate Resource Allocation (CAUSES)
  • 33. Tourism managers fail to enforce sustainability policies environmental damage and poor brand image
A) Weak Leadership and Management Support (CAUSES)
B) Weak Leadership and Management Support (EXAMPLE)
C) Weak Leadership and Management Support (IMPACT)
  • 34. fail to enforce sustainability policies environmental damage and poor brand image.
A) Tourism manager
B) Tourism employees
C) Environmentalist
  • 35. Hospitality operations involve multiple departments
A) Poor Coordination Across Departments
B) Resistance to change
C) External Environmental Factors
  • 36. Lack of coordination leads to service gaps
A) Poor Coordination Across Departments (ISSUE)
B) Inadequate Training and Skills (ISSUE)
C) Poor Coordination Across Departments (IMPACT)
  • 37. Lack of coordination leads to service gaps
A) False
B) Maybe
C) True
  • 38. promotes a package that operations cannot deliver.
A) Marketing
B) Strategy
C) Implementation
  • 39. Employees lack skills needed for new strategies.
A) Poor Coordination Across Departments
B) Inadequate Training and Skills
C) Lack of Performance Monitoring
  • 40. Service errors
    Inconsistent quality
A) Inadequate Training and Skills (EXAMPLE)
B) Inadequate Training and Skills (ISSUE)
C) Inadequate Training and Skills (IMPACT)
  • 41. Staff unable to use new booking software or digital tools
A) Inadequate Training and Skills (EXAMPLE)
B) Lack of Performance Monitoring (ISSUE)
C) Lack of Performance Monitoring (EXAMPLE
  • 42. Tourism is highly affected by:

    Economic changes
    Natural disasters
    Health crises (e.g., pandemics)
A) Resistance to change
B) External Environmental Factors
C) Poor Coordination Across Departments
  • 43. Disruption of plans
    Sudden strategy shifts required
A) External Environmental Factors (EXAMPLE)
B) External Environmental Factors (IMPACT)
C) Lack of Performance Monitoring (ISSUE)
  • 44. No clear system to track results
A) Poor Coordination Across Departments
B) External Environmental Factors
C) Inadequate Training and Skills
D) Lack of Performance Monitoring
  • 45. Problems are not identified early
    Goals are not achieved
A) Lack of Performance Monitoring (IMPACT)
B) Inadequate Resource Allocation (ISSUE)
C) Resistance to Change (IMPACT)
  • 46. No measurable targets.
A) Delayed Feedback Systems
B) Ineffective Use of Technology
C) Absence of Clear KPIs (Key Performance Indicators)
  • 47. Occupancy rate
    Customer satisfaction scores
    Revenue per available room (RevPAR)
A) Yes
B) Maybe
C) Examples of KPIs in hospitality:
D) No
  • 48. Slow response to customer complaints
A) Delayed Feedback Systems
B) Lack of Continuous Improvement
C) Evaluation of Strategy Implementation Effectiveness
  • 49. Negative reviews
    Loss of repeat customers
A) Delayed Feedback Systems (IMPACT)
B) REvPAR
C) KPIs
  • 50. Failure to utilize:

    Property Management Systems (PMS)
    Customer Relationship Management (CRM tools)
A) Resistance to change
B) Lack of Continuous Improvement
C) Ineffective Use of Technology
  • 51. Poor decision-making
    Inefficient operations
A) Absence of Clear KPIs (Key Performance Indicators)
B) Delayed Feedback Systems (ISSUE)
C) Ineffective Use of Technology (IMPACT)
  • 52. Organizations fail to adjust strategies based on results.
A) Delayed Feedback Systems
B) Lack of Continuous Improvement
C) Ineffective Use of Technology
  • 53. Declining competitiveness
A) No
B) Maybe
C) YES
D) Lack of Continuous Improvement (IMPACT)
  • 54. To evaluate effectiveness, hospitality organizations should assess
A) Evaluation of Strategy Implementation Effectiveness
B) Lack of Continuous Improvement
C) Delayed Feedback Systems
D) Ineffective Use of Technology
  • 55. Are operations aligned with strategic goals?
A) Alignment
B) Service quality
C) Efficiency
  • 56. Are resources used effectively?
A) Financial performance
B) Efficiency
  • 57. Are customer expectations met?
A) Service quality
B) Alignment
  • 58. Are staff motivated and productive
A) Employee Performance
B) Efficiency
C) Service quality
  • 59. Are revenue and profitability improving
A) Financial Performance
B) Service quality
C) Alignment
  • 60. Regular meetings and clear instructions
A) Improve Leadership
B) Strengthen Communication
C) Be Flexible and Adaptive
  • 61. Use of SOPs (Standard Operating Procedures
A) Enhance Coordination
B) Use Technology Effectively
C) Strengthen Communication
  • 62. SOPs
A) Standard Operating Process
B) Standard Operating Procedures
C) Start Operating Position
  • 63. Continuous staff development
A) Improve Leadership
B) Invest in Training
C) Enhance Coordination
  • 64. Technology training
A) Enhance Coordination
B) Establish Strong Control Systems
C) Invest in Training
  • 65. Managers should lead by example
A) Be Flexible and Adaptive
B) Establish Strong Control Systems
C) Improve Leadership
  • 66. Encourage employee participation
A) Improve Leadership
B) Strengthen Communication
C) Use Technology Effectively
  • 67. Interdepartmental collaboration
A) Strengthen Communication
B) Enhance Coordination
C) Be Flexible and Adaptive
  • 68. Integrated planning
A) Invest in Training
B) Enhance Coordination
C) Improve Leadership
  • 69. Adopt modern systems (PMS, CRM, analytics tools)
A) Strengthen Communication
B) Use Technology Effectively
C) Establish Strong Control Systems
  • 70. Set clear KPIs
A) Establish Strong Control Systems
B) Use Technology Effectively
C) Be Flexible and Adaptive
  • 71. Monitor performance regularly
A) Invest in Training
B) Strengthen Communication
C) Establish Strong Control Systems
  • 72. Adjust strategies based on market changes
A) Use Technology Effectively
B) Be Flexible and Adaptive
C) Improve Leadership
  • 73. in hospitality and tourism is complex and people-centered
A) Strategy Implementation
B) Decision-centered
C) Strategic decision
  • 74. Strategy implementation in hospitality and tourism is complex and people-centered. Success depends on:
A) Both
B) Maybe
C) Effective communication Strong leadership Skilled workforce Continuous monitoring and control
D) Poor service quality Customer dissatisfaction Loss of competitive advantage
  • 75. Failure to address implementation issues can lead to:
A) Poor service quality Customer dissatisfaction Loss of competitive advantage
B) Effective communication Strong leadership Skilled workforce Continuous monitoring and control
  • 76. What is continuous improvement?
A) Ignoring feedback
B) Ongoing effort to enhance processes and performance
C) Maintaining current practices only
D) One-time planning activity
  • 77. What is the role of training in strategy implementation?
A) To equip employees with necessary skills
B) To avoid new systems
C) To reduce employee knowledge
D) To delay operations
  • 78. What happens when communication is unclear?
A) Work becomes easier
B) Profits automatically increase
C) Employees become confused about their roles
D) Customers become more loyal
  • 79. What is a KPI (Key Performance Indicator)?
A) A marketing strategy
B) A measurable value used to evaluate success
C) A type of employe
D) A training program
  • 80. What is delayed feedback?
A) Slow response to performance issues
B) Continuous monitoring
C) Instant communication
D) Immediate problem-solving
  • 81. Why is technology important in strategy control?
A) It increases confusion
B) It limits communication
C) It improves decision-making and efficiency
D) It reduces service quality
  • 82. What problem arises from poor coordination?
A) Efficient workflow
B) Service gaps and operational issues
C) Increased profit
D) Strong teamwork
  • 83. What is a cause of resistance to change?
A) Strong leadership
B) Fear of the unknown or lack of training
C) Clear communication
D) Proper planning
  • 84. What is the effect of weak leadership?
A) Better coordination
B) Improved performance
C) Poor execution of strategies
D) Increased efficiency
  • 85. What is strategy implementation?
A) The development of marketing strategies
B) The analysis of financial statements
C) The evaluation of employee performance
D) The process of putting plans into action
  • 86. are major challenges or problems that affect how tourism and hospitality businesses plan, operate, and compete in the long term
A) Strategic issues
B) Customer satisfaction
C) Profitability
D) Business growth
  • 87. Many destinations and hotels compete worldwide
A) Changing Customer Preferences
B) Regional Competition
C) Global Competition
  • 88. Businesses must offer unique experiences to stand out.
A) Global competition
B) Regional competition
C) Changing Customer Preferences
  • 89. A resort in Palawan competes with destinations in Thailand or Bali
A) Changing Customer Preferences
B) Strategic issues
C) Global Competition
  • 90. Guests prefer eco-friendly hotels and online booking apps.
A) Strategic Issues and Trends
B) Changing Customer Preferences
C) Global Competition
  • 91. Pressure to protect natural resources.
A) Economic and Political Factors
B) Sustainability and Environmental Concerns
C) Workforce Challenges
  • 92. Need for eco-friendly practices.
A) Sustainability and Environmental Concerns
B) Technological Advancements
C) Economic and Political Factors
  • 93. Reducing plastic use in hotels and resorts.
A) Sustainability and Environmental Concerns
B) Global Competition
C) Changing Customer Preferences
  • 94. Inflation, exchange rates, and government policies affect tourism
A) Digital Transformation
B) Economic and Political Factors
C) Experiential Travel
  • 95. Crises can reduce travel demand.
A) Economic and Political Factors
B) Rise of Staycations
C) Personalization
  • 96. Travel restrictions affecting international arrivals.
A) Experiential Travel
B) Economic and Political Factors
C) Sustainable Tourism
  • 97. Shortage of skilled workers
A) Political Factors
B) Workforce Challenges
C) Economic
  • 98. High employee turnover
A) Maybe not in choices
B) Workforce Challenges
C) Technological Advancements
D) Sustainability and Environmental Concerns
  • 99. Difficulty hiring trained hotel staff
A) Technological Advancements
B) Workforce Challenges
C) Changing Customer Preferences
D) Global Competition
  • 100. Focus on protecting the environment and local culture.
A) Sustainable Tourism
B) Experiential Travel
C) Health and Safety
D) Digital Transformation
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