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STRATH (MIDTERM)
Contributed by: Banog
  • 1. Corporate strategy is about deciding where the organization wants to compete. Without it, resources may be wasted, and efforts fragmented.
A) "How to"
B) "big-picture thinking"
C) "What business are we in?"
D) Why do we exist"
  • 2. Functional strategies are developed to:
A) Ensure each department contributes directly to achieving the business strategy
B) Define the company's overall mission
C) To achieve a competitive advantage in a specific market or industry
D) Choose which industry the company should enter
  • 3. Why is alignment across strategy levels important?
A) Ensures cohesive organizational direction and efficient resource use
B) Helps employees choose their favorite tasks
C) Focuses solely on marketing performance
D) Allows departments to operate independently without coordination
  • 4. An Example: A hotel chain expanding into resorts, cruise services, and restaurants.
A) Corporate Strategy
B) "big-picture thinking"
C) functional strategy
D) What is the daily operation schedule?"
  • 5. Which of the following best describes business strategy?
A) Managing internal departmental routines
B) Allocating resources across all business units
C) Developing company-wide long-term vision
D) How to compete successfully in a specific industry or market
  • 6. Which statement best defines the goal of business strategy?
A) To design internal departmental workflows
B) To expand into any industry without analysis
C) Ensure each department contributes directly to achieving the business strategy
D) To achieve a competitive advantage in a specific market or industry
  • 7. What is the main focus of corporate strategy?
A) Designing marketing campaigns
B) Deciding day-to-day operational tasks
C) Determining the overall purpose and scope of the organization
D) Setting employee schedules
  • 8. The main goal of business strategy is to:
A) Select industries for corporate diversification
B) Implement HR policies
C) Monitor day-to-day operations
D) Ensure the business unit can outperform competitors in its market
  • 9. Functional strategy is primarily concerned with:
A) How to compete successfully in a specific industry or market
B) Choosing which industries the company should enter
C) Translating business strategy into department-level objectives and tactics
D) Establishing the company's mission and vision
  • 10. What question does corporate strategy answer?
A) What business are we in?"
B) Which marketing campaign should we run?"
C) "What is the daily operation schedule?"
D) How do we execute departmental tasks?
  • 11. the process of putting plans into action
A) State of implementation
B) Strategy
C) implementation
D) Strategy implementation
  • 12. ensures that performance aligns with organizational goals.
A) Strategy implementation
B) Key performance indicators
C) All of the above
D) Control
  • 13. In hospitality and tourism, this is critical due to:
A) False
B) High customer expectations Service variability Dynamic market conditions
C) All of the above
D) True
  • 14. Strategies are not properly explained to employees
A) Inadequate Resource Allocation
B) Resistance to Change
C) Weak Leadership and Management Support
D) Lack of Clear Communication
  • 15. are not properly explained to employees.
A) Management
B) Indicators
C) Implementation
D) Strategies
  • 16. Frontline staff (e.g., hotel staff, tour guides) may not understand goals.
A) Lack of Performance Monitoring
B) Lack of Clear Communication
C) External Environmental Factors
  • 17. hotel staff, tour guides
A) Frontline staff
B) Performance indicators
C) Frontline managers
  • 18. Inconsistent service delivery
A) Lack of Clear Communication (IMPACT)
B) Weak Leadership and Management Support (IMPACT)
C) Inadequate Resource Allocation (IMPACT)
  • 19. Confusion in operations
A) Lack of Clear Communication (IMPACT)
B) Inadequate Training and Skills (IMPACT)
C) Sustainable training (IMPACT)
  • 20. A hotel introduces a "premium guest experience" strategy, but staff are not trained leads to poor customer satisfaction
A) External Environmental Factors
B) Lack of Clear Communication
C) Poor Coordination Across Departments
  • 21. Employees may resist new systems, processes, or technologies
A) All of the choices
B) Weak Leadership and Management Support
C) Resistance to Change
D) Inadequate Resource Allocation
  • 22. Common in long-established hotels or tourism offices.
A) Resistance to Change
B) External Environmental Factors
C) Inadequate Resource Allocation
D) Lack of Performance Monitoring
  • 23. may resist new systems, processes, or technologies
A) Employer
B) Departments
C) Workers
D) Employees
  • 24. Fear of job loss
    Lack of training
    Comfort with old practices
A) Resistance to Change (CAUSES)
B) Poor Coordination Across Departments (CAUSES)
C) Inadequate Training and Skills (CAUSES)
  • 25. Delayed implementation
    Reduced efficiency
A) Resistance to Change (IMPACT)
B) External Environmental Factors? IMPACT)
C) Lack of Performance Monitoring (IMPACT)
  • 26. Lack of financial, human, or technological resources.
A) Inadequate Training and Skills
B) Weak Leadership and Management Support
C) Inadequate Resource Allocation
  • 27. Insufficient staff during peak season
A) Inadequate Resource Allocation (EXAMPLE)
B) Inclusion Resource Allocation (CAUSES)
C) Invisible Resource Allocation (IMPACT)
  • 28. Outdated reservation systems
A) Weak Leadership (IMPACT)
B) Sustainable Resource Allocation (CAUSES)
C) Inadequate Resource Allocation (EXAMPLE)
  • 29. Service delays
    Poor guest experience
A) Sustainable Development (EXAMPLE)
B) Resource Allocation (CAUSES)
C) Inadequate Resource Allocation (IMPACT)
  • 30. Managers fail to guide or motivate employees.
A) Resistance to Change
B) Inadequate Resource Allocation
C) Lack of Clear Communication
D) Weak Leadership and Management Support
  • 31. fail to guide or motivate employees.
A) Employees
B) Managers
C) Morale
D) Indicators
  • 32. Low employee morale
    Poor execution of strategy
A) Weak Leadership and Management Support (IMPACT)
B) Inadequate Resource Allocation (CAUSES)
C) NONE OF THE CHOICES
  • 33. Tourism managers fail to enforce sustainability policies environmental damage and poor brand image
A) Inadequate Resource Allocation (CAUSES)
B) Management Support (IMPACT)
C) Weak Leadership and Management Support (EXAMPLE)
  • 34. fail to enforce sustainability policies environmental damage and poor brand image.
A) Tourism manager
B) Environmentalist
C) Tourism employees
  • 35. Hospitality operations involve multiple departments
A) Poor Coordination Across Departments
B) Resistance to change
C) External Environmental Factors
  • 36. Lack of coordination leads to service gaps
A) Inadequate Training and Skills (ISSUE)
B) Poor Coordination Across Departments (ISSUE)
C) Sustainable Departments Coordination (IMPACT)
  • 37. Lack of coordination leads to service gaps
A) Maybe
B) True
C) False
  • 38. promotes a package that operations cannot deliver.
A) Strategy
B) Implementation
C) Marketing
  • 39. Employees lack skills needed for new strategies.
A) Inadequate Training and Skills
B) Lack of Performance Monitoring
C) Poor Coordination Across Departments
  • 40. Service errors
    Inconsistent quality
A) Training and Skills Challenge (EXAMPLE)
B) Poor Organizations Communication (ISSUE)
C) Inadequate Training and Skills (IMPACT)
  • 41. Staff unable to use new booking software or digital tools
A) Inadequate Training and Skills (EXAMPLE)
B) Lack of Performance Monitoring (ISSUE)
C) Inadequate update (EXAMPLE
  • 42. Tourism is highly affected by:

    Economic changes
    Natural disasters
    Health crises (e.g., pandemics)
A) Poor Coordination Across Departments
B) Resistance to change
C) External Environmental Factors
  • 43. Disruption of plans
    Sudden strategy shifts required
A) Lack of Performance Monitoring (ISSUE)
B) External Environmental Factors (IMPACT)
C) Poor Coordination Across Departments (EXAMPLE)
  • 44. No clear system to track results
A) External Environmental Factors
B) Lack of Performance Monitoring
C) Poor Coordination Across Departments
D) Inadequate Training and Skills
  • 45. Problems are not identified early
    Goals are not achieved
A) Lack of Performance Monitoring (IMPACT)
B) Resistance to Change (IMPACT)
C) Inadequate Resource Allocation (ISSUE)
  • 46. No measurable targets.
A) Ineffective Use of Technology
B) Absence of Clear KPIs (Key Performance Indicators)
C) Delayed Feedback Systems
  • 47. Occupancy rate
    Customer satisfaction scores
    Revenue per available room (RevPAR)
A) No
B) Yes
C) Examples of KPIs in hospitality:
D) Maybe
  • 48. Slow response to customer complaints
A) Delayed Feedback Systems
B) Evaluation of Strategy Implementation Effectiveness
C) Lack of Continuous Improvement
  • 49. Negative reviews
    Loss of repeat customers
A) Delayed Feedback Systems (IMPACT)
B) REvPAR
C) KPIs
  • 50. Failure to utilize:

    Property Management Systems (PMS)
    Customer Relationship Management (CRM tools)
A) Ineffective Use of Technology
B) Lack of Continuous Improvement
C) Resistance to change
  • 51. Poor decision-making
    Inefficient operations
A) Delayed Feedback Systems (ISSUE)
B) Ineffective Use of Technology (IMPACT)
C) Absence of Clear KPIs (Key Performance Indicators)
  • 52. Organizations fail to adjust strategies based on results.
A) Delayed Feedback Systems
B) Lack of Continuous Improvement
C) Ineffective Use of Technology
  • 53. Declining competitiveness
A) Maybe
B) Lack of Continuous Improvement (IMPACT)
C) No
D) YES
  • 54. To evaluate effectiveness, hospitality organizations should assess
A) Evaluation of Strategy Implementation Effectiveness
B) Delayed Feedback Systems
C) Lack of Continuous Improvement
D) Ineffective Use of Technology
  • 55. Are operations aligned with strategic goals?
A) Alignment
B) Service quality
C) Efficiency
  • 56. Are resources used effectively?
A) Financial performance
B) Efficiency
  • 57. Are customer expectations met?
A) Alignment
B) Service quality
  • 58. Are staff motivated and productive
A) Efficiency
B) Service quality
C) Employee Performance
  • 59. Are revenue and profitability improving
A) Alignment
B) Service quality
C) Financial Performance
  • 60. Regular meetings and clear instructions
A) Be Flexible and Adaptive
B) Improve Leadership
C) Strengthen Communication
  • 61. Use of SOPs (Standard Operating Procedures
A) Strengthen Communication
B) Enhance Coordination
C) Use Technology Effectively
  • 62. SOPs
A) Standard Operating Process
B) Standard Operating Procedures
C) Start Operating Position
  • 63. Continuous staff development
A) Improve Leadership
B) Invest in Training
C) Enhance Coordination
  • 64. Technology training
A) Invest in Training
B) Establish Strong Control Systems
C) Enhance Coordination
  • 65. Managers should lead by example
A) Improve Leadership
B) Be Flexible and Adaptive
C) Establish Strong Control Systems
  • 66. Encourage employee participation
A) Use Technology Effectively
B) Strengthen Communication
C) Improve Leadership
  • 67. Interdepartmental collaboration
A) Be Flexible and Adaptive
B) Enhance Coordination
C) Strengthen Communication
  • 68. Integrated planning
A) Invest in Training
B) Improve Leadership
C) Enhance Coordination
  • 69. Adopt modern systems (PMS, CRM, analytics tools)
A) Use Technology Effectively
B) Strengthen Communication
C) Establish Strong Control Systems
  • 70. Set clear KPIs
A) Use Technology Effectively
B) Establish Strong Control Systems
C) Be Flexible and Adaptive
  • 71. Monitor performance regularly
A) Strengthen Communication
B) Invest in Training
C) Establish Strong Control Systems
  • 72. Adjust strategies based on market changes
A) Be Flexible and Adaptive
B) Improve Leadership
C) Use Technology Effectively
  • 73. in hospitality and tourism is complex and people-centered
A) Decision-centered
B) Strategy Implementation
C) Strategic decision
  • 74. Strategy implementation in hospitality and tourism is complex and people-centered. Success depends on:
A) Poor service quality Customer dissatisfaction Loss of competitive advantage
B) Effective communication Strong leadership Skilled workforce Continuous monitoring and control
C) Maybe
D) Both
  • 75. Failure to address implementation issues can lead to:
A) Poor service quality Customer dissatisfaction Loss of competitive advantage
B) Effective communication Strong leadership Skilled workforce Continuous monitoring and control
  • 76. What is continuous improvement?
A) One-time planning activity
B) Ignoring feedback
C) Ongoing effort to enhance processes and performance
D) Maintaining current practices only
  • 77. What is the role of training in strategy implementation?
A) To reduce employee knowledge
B) To avoid new systems
C) To equip employees with necessary skills
D) To delay operations
  • 78. What happens when communication is unclear?
A) Work becomes easier
B) Profits automatically increase
C) Employees become confused about their roles
D) Customers become more loyal
  • 79. What is a KPI (Key Performance Indicator)?
A) A marketing strategy
B) A type of employe
C) A training program
D) A measurable value used to evaluate success
  • 80. What is delayed feedback?
A) Instant communication
B) Immediate problem-solving
C) Slow response to performance issues
D) Continuous monitoring
  • 81. Why is technology important in strategy control?
A) It reduces service quality
B) It limits communication
C) It improves decision-making and efficiency
D) It increases confusion
  • 82. What problem arises from poor coordination?
A) Strong teamwork
B) Service gaps and operational issues
C) Increased profit
D) Efficient workflow
  • 83. What is a cause of resistance to change?
A) Fear of the unknown or lack of training
B) Strong leadership
C) Clear communication
D) Proper planning
  • 84. What is the effect of weak leadership?
A) Increased efficiency
B) Poor execution of strategies
C) Better coordination
D) Improved performance
  • 85. What is strategy implementation?
A) The process of putting plans into action
B) The analysis of financial statements
C) The development of marketing strategies
D) The evaluation of employee performance
  • 86. are major challenges or problems that affect how tourism and hospitality businesses plan, operate, and compete in the long term
A) Customer satisfaction
B) Strategic issues
C) Business growth
D) Profitability
  • 87. Many destinations and hotels compete worldwide
A) Changing Customer Preferences
B) Global Competition
C) Regional Competition
  • 88. Businesses must offer unique experiences to stand out.
A) Changing Customer Preferences
B) Global competition
C) Regional competition
  • 89. A resort in Palawan competes with destinations in Thailand or Bali
A) Strategic issues
B) Changing Customer Preferences
C) Global Competition
  • 90. Guests prefer eco-friendly hotels and online booking apps.
A) Strategic Issues and Trends
B) Changing Customer Preferences
C) Global Competition
  • 91. Pressure to protect natural resources.
A) Workforce Challenges
B) Economic and Political Factors
C) Sustainability and Environmental Concerns
  • 92. Need for eco-friendly practices.
A) Economic and Political Factors
B) Technological Advancements
C) Sustainability and Environmental Concerns
  • 93. Reducing plastic use in hotels and resorts.
A) Sustainability and Environmental Concerns
B) Global Competition
C) Changing Customer Preferences
  • 94. Inflation, exchange rates, and government policies affect tourism
A) Digital Transformation
B) Economic and Political Factors
C) Experiential Travel
  • 95. Crises can reduce travel demand.
A) Economic and Political Factors
B) Rise of Staycations
C) Personalization
  • 96. Travel restrictions affecting international arrivals.
A) Sustainable Tourism
B) Economic and Political Factors
C) Experiential Travel
  • 97. Shortage of skilled workers
A) Workforce Challenges
B) Economic
C) Political Factors
  • 98. High employee turnover
A) Technological Advancements
B) Maybe not in choices
C) Sustainability and Environmental Concerns
D) Workforce Challenges
  • 99. Difficulty hiring trained hotel staff
A) Global Competition
B) Workforce Challenges
C) Technological Advancements
D) Changing Customer Preferences
  • 100. Focus on protecting the environment and local culture.
A) Digital Transformation
B) Health and Safety
C) Experiential Travel
D) Sustainable Tourism
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