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STRATH (MIDTERM)
Contributed by: Banog
  • 1. Corporate strategy is about deciding where the organization wants to compete. Without it, resources may be wasted, and efforts fragmented.
A) "How to"
B) "big-picture thinking"
C) Why do we exist"
D) "What business are we in?"
  • 2. Functional strategies are developed to:
A) To achieve a competitive advantage in a specific market or industry
B) Define the company's overall mission
C) Choose which industry the company should enter
D) Ensure each department contributes directly to achieving the business strategy
  • 3. Why is alignment across strategy levels important?
A) Ensures cohesive organizational direction and efficient resource use
B) Allows departments to operate independently without coordination
C) Helps employees choose their favorite tasks
D) Focuses solely on marketing performance
  • 4. An Example: A hotel chain expanding into resorts, cruise services, and restaurants.
A) What is the daily operation schedule?"
B) "big-picture thinking"
C) functional strategy
D) Corporate Strategy
  • 5. Which of the following best describes business strategy?
A) Managing internal departmental routines
B) Allocating resources across all business units
C) Developing company-wide long-term vision
D) How to compete successfully in a specific industry or market
  • 6. Which statement best defines the goal of business strategy?
A) To expand into any industry without analysis
B) To achieve a competitive advantage in a specific market or industry
C) To design internal departmental workflows
D) Ensure each department contributes directly to achieving the business strategy
  • 7. What is the main focus of corporate strategy?
A) Designing marketing campaigns
B) Deciding day-to-day operational tasks
C) Determining the overall purpose and scope of the organization
D) Setting employee schedules
  • 8. The main goal of business strategy is to:
A) Select industries for corporate diversification
B) Implement HR policies
C) Monitor day-to-day operations
D) Ensure the business unit can outperform competitors in its market
  • 9. Functional strategy is primarily concerned with:
A) Choosing which industries the company should enter
B) How to compete successfully in a specific industry or market
C) Translating business strategy into department-level objectives and tactics
D) Establishing the company's mission and vision
  • 10. What question does corporate strategy answer?
A) What business are we in?"
B) Which marketing campaign should we run?"
C) "What is the daily operation schedule?"
D) How do we execute departmental tasks?
  • 11. the process of putting plans into action
A) implementation
B) Strategy
C) Strategy implementation
D) State of implementation
  • 12. ensures that performance aligns with organizational goals.
A) All of the above
B) Control
C) Strategy implementation
D) Key performance indicators
  • 13. In hospitality and tourism, this is critical due to:
A) True
B) High customer expectations Service variability Dynamic market conditions
C) False
D) All of the above
  • 14. Strategies are not properly explained to employees
A) Weak Leadership and Management Support
B) Inadequate Resource Allocation
C) Resistance to Change
D) Lack of Clear Communication
  • 15. are not properly explained to employees.
A) Strategies
B) Management
C) Indicators
D) Implementation
  • 16. Frontline staff (e.g., hotel staff, tour guides) may not understand goals.
A) External Environmental Factors
B) Lack of Clear Communication
C) Lack of Performance Monitoring
  • 17. hotel staff, tour guides
A) Frontline staff
B) Frontline managers
C) Performance indicators
  • 18. Inconsistent service delivery
A) Inadequate Resource Allocation (IMPACT)
B) Lack of Clear Communication (IMPACT)
C) Weak Leadership and Management Support (IMPACT)
  • 19. Confusion in operations
A) Sustainable training (IMPACT)
B) Lack of Clear Communication (IMPACT)
C) Inadequate Training and Skills (IMPACT)
  • 20. A hotel introduces a "premium guest experience" strategy, but staff are not trained leads to poor customer satisfaction
A) Poor Coordination Across Departments
B) External Environmental Factors
C) Lack of Clear Communication
  • 21. Employees may resist new systems, processes, or technologies
A) Inadequate Resource Allocation
B) All of the choices
C) Weak Leadership and Management Support
D) Resistance to Change
  • 22. Common in long-established hotels or tourism offices.
A) Inadequate Resource Allocation
B) Resistance to Change
C) Lack of Performance Monitoring
D) External Environmental Factors
  • 23. may resist new systems, processes, or technologies
A) Departments
B) Employer
C) Workers
D) Employees
  • 24. Fear of job loss
    Lack of training
    Comfort with old practices
A) Resistance to Change (CAUSES)
B) Poor Coordination Across Departments (CAUSES)
C) Inadequate Training and Skills (CAUSES)
  • 25. Delayed implementation
    Reduced efficiency
A) External Environmental Factors? IMPACT)
B) Resistance to Change (IMPACT)
C) Lack of Performance Monitoring (IMPACT)
  • 26. Lack of financial, human, or technological resources.
A) Inadequate Training and Skills
B) Weak Leadership and Management Support
C) Inadequate Resource Allocation
  • 27. Insufficient staff during peak season
A) Invisible Resource Allocation (IMPACT)
B) Inadequate Resource Allocation (EXAMPLE)
C) Inclusion Resource Allocation (CAUSES)
  • 28. Outdated reservation systems
A) Sustainable Resource Allocation (CAUSES)
B) Weak Leadership (IMPACT)
C) Inadequate Resource Allocation (EXAMPLE)
  • 29. Service delays
    Poor guest experience
A) Resource Allocation (CAUSES)
B) Sustainable Development (EXAMPLE)
C) Inadequate Resource Allocation (IMPACT)
  • 30. Managers fail to guide or motivate employees.
A) Resistance to Change
B) Lack of Clear Communication
C) Inadequate Resource Allocation
D) Weak Leadership and Management Support
  • 31. fail to guide or motivate employees.
A) Morale
B) Indicators
C) Managers
D) Employees
  • 32. Low employee morale
    Poor execution of strategy
A) Inadequate Resource Allocation (CAUSES)
B) NONE OF THE CHOICES
C) Weak Leadership and Management Support (IMPACT)
  • 33. Tourism managers fail to enforce sustainability policies environmental damage and poor brand image
A) Inadequate Resource Allocation (CAUSES)
B) Weak Leadership and Management Support (EXAMPLE)
C) Management Support (IMPACT)
  • 34. fail to enforce sustainability policies environmental damage and poor brand image.
A) Tourism employees
B) Environmentalist
C) Tourism manager
  • 35. Hospitality operations involve multiple departments
A) External Environmental Factors
B) Resistance to change
C) Poor Coordination Across Departments
  • 36. Lack of coordination leads to service gaps
A) Poor Coordination Across Departments (ISSUE)
B) Sustainable Departments Coordination (IMPACT)
C) Inadequate Training and Skills (ISSUE)
  • 37. Lack of coordination leads to service gaps
A) Maybe
B) False
C) True
  • 38. promotes a package that operations cannot deliver.
A) Marketing
B) Implementation
C) Strategy
  • 39. Employees lack skills needed for new strategies.
A) Poor Coordination Across Departments
B) Inadequate Training and Skills
C) Lack of Performance Monitoring
  • 40. Service errors
    Inconsistent quality
A) Training and Skills Challenge (EXAMPLE)
B) Inadequate Training and Skills (IMPACT)
C) Poor Organizations Communication (ISSUE)
  • 41. Staff unable to use new booking software or digital tools
A) Lack of Performance Monitoring (ISSUE)
B) Inadequate Training and Skills (EXAMPLE)
C) Inadequate update (EXAMPLE
  • 42. Tourism is highly affected by:

    Economic changes
    Natural disasters
    Health crises (e.g., pandemics)
A) Poor Coordination Across Departments
B) External Environmental Factors
C) Resistance to change
  • 43. Disruption of plans
    Sudden strategy shifts required
A) External Environmental Factors (IMPACT)
B) Poor Coordination Across Departments (EXAMPLE)
C) Lack of Performance Monitoring (ISSUE)
  • 44. No clear system to track results
A) Inadequate Training and Skills
B) Poor Coordination Across Departments
C) External Environmental Factors
D) Lack of Performance Monitoring
  • 45. Problems are not identified early
    Goals are not achieved
A) Resistance to Change (IMPACT)
B) Lack of Performance Monitoring (IMPACT)
C) Inadequate Resource Allocation (ISSUE)
  • 46. No measurable targets.
A) Absence of Clear KPIs (Key Performance Indicators)
B) Ineffective Use of Technology
C) Delayed Feedback Systems
  • 47. Occupancy rate
    Customer satisfaction scores
    Revenue per available room (RevPAR)
A) Yes
B) No
C) Maybe
D) Examples of KPIs in hospitality:
  • 48. Slow response to customer complaints
A) Evaluation of Strategy Implementation Effectiveness
B) Lack of Continuous Improvement
C) Delayed Feedback Systems
  • 49. Negative reviews
    Loss of repeat customers
A) REvPAR
B) KPIs
C) Delayed Feedback Systems (IMPACT)
  • 50. Failure to utilize:

    Property Management Systems (PMS)
    Customer Relationship Management (CRM tools)
A) Lack of Continuous Improvement
B) Resistance to change
C) Ineffective Use of Technology
  • 51. Poor decision-making
    Inefficient operations
A) Absence of Clear KPIs (Key Performance Indicators)
B) Delayed Feedback Systems (ISSUE)
C) Ineffective Use of Technology (IMPACT)
  • 52. Organizations fail to adjust strategies based on results.
A) Lack of Continuous Improvement
B) Delayed Feedback Systems
C) Ineffective Use of Technology
  • 53. Declining competitiveness
A) No
B) Lack of Continuous Improvement (IMPACT)
C) YES
D) Maybe
  • 54. To evaluate effectiveness, hospitality organizations should assess
A) Ineffective Use of Technology
B) Lack of Continuous Improvement
C) Evaluation of Strategy Implementation Effectiveness
D) Delayed Feedback Systems
  • 55. Are operations aligned with strategic goals?
A) Efficiency
B) Service quality
C) Alignment
  • 56. Are resources used effectively?
A) Efficiency
B) Financial performance
  • 57. Are customer expectations met?
A) Alignment
B) Service quality
  • 58. Are staff motivated and productive
A) Service quality
B) Employee Performance
C) Efficiency
  • 59. Are revenue and profitability improving
A) Financial Performance
B) Alignment
C) Service quality
  • 60. Regular meetings and clear instructions
A) Be Flexible and Adaptive
B) Strengthen Communication
C) Improve Leadership
  • 61. Use of SOPs (Standard Operating Procedures
A) Use Technology Effectively
B) Enhance Coordination
C) Strengthen Communication
  • 62. SOPs
A) Standard Operating Process
B) Start Operating Position
C) Standard Operating Procedures
  • 63. Continuous staff development
A) Improve Leadership
B) Enhance Coordination
C) Invest in Training
  • 64. Technology training
A) Establish Strong Control Systems
B) Enhance Coordination
C) Invest in Training
  • 65. Managers should lead by example
A) Improve Leadership
B) Establish Strong Control Systems
C) Be Flexible and Adaptive
  • 66. Encourage employee participation
A) Improve Leadership
B) Use Technology Effectively
C) Strengthen Communication
  • 67. Interdepartmental collaboration
A) Be Flexible and Adaptive
B) Enhance Coordination
C) Strengthen Communication
  • 68. Integrated planning
A) Enhance Coordination
B) Improve Leadership
C) Invest in Training
  • 69. Adopt modern systems (PMS, CRM, analytics tools)
A) Strengthen Communication
B) Establish Strong Control Systems
C) Use Technology Effectively
  • 70. Set clear KPIs
A) Establish Strong Control Systems
B) Be Flexible and Adaptive
C) Use Technology Effectively
  • 71. Monitor performance regularly
A) Establish Strong Control Systems
B) Strengthen Communication
C) Invest in Training
  • 72. Adjust strategies based on market changes
A) Improve Leadership
B) Use Technology Effectively
C) Be Flexible and Adaptive
  • 73. in hospitality and tourism is complex and people-centered
A) Decision-centered
B) Strategy Implementation
C) Strategic decision
  • 74. Strategy implementation in hospitality and tourism is complex and people-centered. Success depends on:
A) Maybe
B) Effective communication Strong leadership Skilled workforce Continuous monitoring and control
C) Both
D) Poor service quality Customer dissatisfaction Loss of competitive advantage
  • 75. Failure to address implementation issues can lead to:
A) Poor service quality Customer dissatisfaction Loss of competitive advantage
B) Effective communication Strong leadership Skilled workforce Continuous monitoring and control
  • 76. What is continuous improvement?
A) Ignoring feedback
B) Ongoing effort to enhance processes and performance
C) One-time planning activity
D) Maintaining current practices only
  • 77. What is the role of training in strategy implementation?
A) To equip employees with necessary skills
B) To delay operations
C) To avoid new systems
D) To reduce employee knowledge
  • 78. What happens when communication is unclear?
A) Profits automatically increase
B) Customers become more loyal
C) Employees become confused about their roles
D) Work becomes easier
  • 79. What is a KPI (Key Performance Indicator)?
A) A measurable value used to evaluate success
B) A marketing strategy
C) A type of employe
D) A training program
  • 80. What is delayed feedback?
A) Instant communication
B) Continuous monitoring
C) Slow response to performance issues
D) Immediate problem-solving
  • 81. Why is technology important in strategy control?
A) It limits communication
B) It improves decision-making and efficiency
C) It increases confusion
D) It reduces service quality
  • 82. What problem arises from poor coordination?
A) Efficient workflow
B) Strong teamwork
C) Service gaps and operational issues
D) Increased profit
  • 83. What is a cause of resistance to change?
A) Proper planning
B) Fear of the unknown or lack of training
C) Clear communication
D) Strong leadership
  • 84. What is the effect of weak leadership?
A) Increased efficiency
B) Better coordination
C) Poor execution of strategies
D) Improved performance
  • 85. What is strategy implementation?
A) The process of putting plans into action
B) The development of marketing strategies
C) The evaluation of employee performance
D) The analysis of financial statements
  • 86. are major challenges or problems that affect how tourism and hospitality businesses plan, operate, and compete in the long term
A) Customer satisfaction
B) Strategic issues
C) Business growth
D) Profitability
  • 87. Many destinations and hotels compete worldwide
A) Changing Customer Preferences
B) Regional Competition
C) Global Competition
  • 88. Businesses must offer unique experiences to stand out.
A) Changing Customer Preferences
B) Regional competition
C) Global competition
  • 89. A resort in Palawan competes with destinations in Thailand or Bali
A) Global Competition
B) Changing Customer Preferences
C) Strategic issues
  • 90. Guests prefer eco-friendly hotels and online booking apps.
A) Global Competition
B) Changing Customer Preferences
C) Strategic Issues and Trends
  • 91. Pressure to protect natural resources.
A) Workforce Challenges
B) Sustainability and Environmental Concerns
C) Economic and Political Factors
  • 92. Need for eco-friendly practices.
A) Economic and Political Factors
B) Sustainability and Environmental Concerns
C) Technological Advancements
  • 93. Reducing plastic use in hotels and resorts.
A) Global Competition
B) Sustainability and Environmental Concerns
C) Changing Customer Preferences
  • 94. Inflation, exchange rates, and government policies affect tourism
A) Experiential Travel
B) Economic and Political Factors
C) Digital Transformation
  • 95. Crises can reduce travel demand.
A) Economic and Political Factors
B) Personalization
C) Rise of Staycations
  • 96. Travel restrictions affecting international arrivals.
A) Economic and Political Factors
B) Sustainable Tourism
C) Experiential Travel
  • 97. Shortage of skilled workers
A) Workforce Challenges
B) Political Factors
C) Economic
  • 98. High employee turnover
A) Maybe not in choices
B) Sustainability and Environmental Concerns
C) Technological Advancements
D) Workforce Challenges
  • 99. Difficulty hiring trained hotel staff
A) Changing Customer Preferences
B) Global Competition
C) Workforce Challenges
D) Technological Advancements
  • 100. Focus on protecting the environment and local culture.
A) Health and Safety
B) Digital Transformation
C) Experiential Travel
D) Sustainable Tourism
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