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STRATH (MIDTERM) - Quiz
Contributed by: Banog
  • 1. Corporate strategy is about deciding where the organization wants to compete. Without it, resources may be wasted, and efforts fragmented.
A) "How to"
B) "big-picture thinking"
C) Why do we exist"
D) "What business are we in?"
  • 2. Functional strategies are developed to:
A) Choose which industry the company should enter
B) Define the company's overall mission
C) To achieve a competitive advantage in a specific market or industry
D) Ensure each department contributes directly to achieving the business strategy
  • 3. Why is alignment across strategy levels important?
A) Helps employees choose their favorite tasks
B) Focuses solely on marketing performance
C) Allows departments to operate independently without coordination
D) Ensures cohesive organizational direction and efficient resource use
  • 4. An Example: A hotel chain expanding into resorts, cruise services, and restaurants.
A) What is the daily operation schedule?"
B) functional strategy
C) Corporate Strategy
D) "big-picture thinking"
  • 5. Which of the following best describes business strategy?
A) How to compete successfully in a specific industry or market
B) Developing company-wide long-term vision
C) Allocating resources across all business units
D) Managing internal departmental routines
  • 6. Which statement best defines the goal of business strategy?
A) To design internal departmental workflows
B) To expand into any industry without analysis
C) To achieve a competitive advantage in a specific market or industry
D) Ensure each department contributes directly to achieving the business strategy
  • 7. What is the main focus of corporate strategy?
A) Determining the overall purpose and scope of the organization
B) Setting employee schedules
C) Designing marketing campaigns
D) Deciding day-to-day operational tasks
  • 8. The main goal of business strategy is to:
A) Implement HR policies
B) Ensure the business unit can outperform competitors in its market
C) Monitor day-to-day operations
D) Select industries for corporate diversification
  • 9. Functional strategy is primarily concerned with:
A) Translating business strategy into department-level objectives and tactics
B) Establishing the company's mission and vision
C) Choosing which industries the company should enter
D) How to compete successfully in a specific industry or market
  • 10. What question does corporate strategy answer?
A) What business are we in?"
B) "What is the daily operation schedule?"
C) Which marketing campaign should we run?"
D) How do we execute departmental tasks?
  • 11. the process of putting plans into action
A) State of implementation
B) Strategy
C) Strategy implementation
D) implementation
  • 12. ensures that performance aligns with organizational goals.
A) Control
B) All of the above
C) Key performance indicators
D) Strategy implementation
  • 13. In hospitality and tourism, this is critical due to:
A) False
B) High customer expectations Service variability Dynamic market conditions
C) True
D) All of the above
  • 14. Strategies are not properly explained to employees
A) Resistance to Change
B) Inadequate Resource Allocation
C) Weak Leadership and Management Support
D) Lack of Clear Communication
  • 15. are not properly explained to employees.
A) Strategies
B) Management
C) Indicators
D) Implementation
  • 16. Frontline staff (e.g., hotel staff, tour guides) may not understand goals.
A) External Environmental Factors
B) Lack of Clear Communication
C) Lack of Performance Monitoring
  • 17. hotel staff, tour guides
A) Frontline staff
B) Performance indicators
C) Frontline managers
  • 18. Inconsistent service delivery
A) Inadequate Resource Allocation (IMPACT)
B) Weak Leadership and Management Support (IMPACT)
C) Lack of Clear Communication (IMPACT)
  • 19. Confusion in operations
A) Inadequate Training and Skills (IMPACT)
B) Sustainable training (IMPACT)
C) Lack of Clear Communication (IMPACT)
  • 20. A hotel introduces a "premium guest experience" strategy, but staff are not trained leads to poor customer satisfaction
A) Lack of Clear Communication
B) External Environmental Factors
C) Poor Coordination Across Departments
  • 21. Employees may resist new systems, processes, or technologies
A) Weak Leadership and Management Support
B) Inadequate Resource Allocation
C) Resistance to Change
D) All of the choices
  • 22. Common in long-established hotels or tourism offices.
A) Resistance to Change
B) Inadequate Resource Allocation
C) External Environmental Factors
D) Lack of Performance Monitoring
  • 23. may resist new systems, processes, or technologies
A) Workers
B) Employees
C) Employer
D) Departments
  • 24. Fear of job loss
    Lack of training
    Comfort with old practices
A) Poor Coordination Across Departments (CAUSES)
B) Resistance to Change (CAUSES)
C) Inadequate Training and Skills (CAUSES)
  • 25. Delayed implementation
    Reduced efficiency
A) External Environmental Factors? IMPACT)
B) Lack of Performance Monitoring (IMPACT)
C) Resistance to Change (IMPACT)
  • 26. Lack of financial, human, or technological resources.
A) Weak Leadership and Management Support
B) Inadequate Resource Allocation
C) Inadequate Training and Skills
  • 27. Insufficient staff during peak season
A) Inclusion Resource Allocation (CAUSES)
B) Invisible Resource Allocation (IMPACT)
C) Inadequate Resource Allocation (EXAMPLE)
  • 28. Outdated reservation systems
A) Weak Leadership (IMPACT)
B) Sustainable Resource Allocation (CAUSES)
C) Inadequate Resource Allocation (EXAMPLE)
  • 29. Service delays
    Poor guest experience
A) Inadequate Resource Allocation (IMPACT)
B) Resource Allocation (CAUSES)
C) Sustainable Development (EXAMPLE)
  • 30. Managers fail to guide or motivate employees.
A) Weak Leadership and Management Support
B) Resistance to Change
C) Lack of Clear Communication
D) Inadequate Resource Allocation
  • 31. fail to guide or motivate employees.
A) Managers
B) Morale
C) Indicators
D) Employees
  • 32. Low employee morale
    Poor execution of strategy
A) NONE OF THE CHOICES
B) Weak Leadership and Management Support (IMPACT)
C) Inadequate Resource Allocation (CAUSES)
  • 33. Tourism managers fail to enforce sustainability policies environmental damage and poor brand image
A) Weak Leadership and Management Support (EXAMPLE)
B) Inadequate Resource Allocation (CAUSES)
C) Management Support (IMPACT)
  • 34. fail to enforce sustainability policies environmental damage and poor brand image.
A) Tourism manager
B) Environmentalist
C) Tourism employees
  • 35. Hospitality operations involve multiple departments
A) Resistance to change
B) External Environmental Factors
C) Poor Coordination Across Departments
  • 36. Lack of coordination leads to service gaps
A) Inadequate Training and Skills (ISSUE)
B) Sustainable Departments Coordination (IMPACT)
C) Poor Coordination Across Departments (ISSUE)
  • 37. Lack of coordination leads to service gaps
A) True
B) False
C) Maybe
  • 38. promotes a package that operations cannot deliver.
A) Implementation
B) Strategy
C) Marketing
  • 39. Employees lack skills needed for new strategies.
A) Poor Coordination Across Departments
B) Inadequate Training and Skills
C) Lack of Performance Monitoring
  • 40. Service errors
    Inconsistent quality
A) Training and Skills Challenge (EXAMPLE)
B) Poor Organizations Communication (ISSUE)
C) Inadequate Training and Skills (IMPACT)
  • 41. Staff unable to use new booking software or digital tools
A) Inadequate Training and Skills (EXAMPLE)
B) Inadequate update (EXAMPLE
C) Lack of Performance Monitoring (ISSUE)
  • 42. Tourism is highly affected by:

    Economic changes
    Natural disasters
    Health crises (e.g., pandemics)
A) Poor Coordination Across Departments
B) Resistance to change
C) External Environmental Factors
  • 43. Disruption of plans
    Sudden strategy shifts required
A) External Environmental Factors (IMPACT)
B) Lack of Performance Monitoring (ISSUE)
C) Poor Coordination Across Departments (EXAMPLE)
  • 44. No clear system to track results
A) Inadequate Training and Skills
B) External Environmental Factors
C) Poor Coordination Across Departments
D) Lack of Performance Monitoring
  • 45. Problems are not identified early
    Goals are not achieved
A) Resistance to Change (IMPACT)
B) Lack of Performance Monitoring (IMPACT)
C) Inadequate Resource Allocation (ISSUE)
  • 46. No measurable targets.
A) Ineffective Use of Technology
B) Delayed Feedback Systems
C) Absence of Clear KPIs (Key Performance Indicators)
  • 47. Occupancy rate
    Customer satisfaction scores
    Revenue per available room (RevPAR)
A) Maybe
B) No
C) Yes
D) Examples of KPIs in hospitality:
  • 48. Slow response to customer complaints
A) Evaluation of Strategy Implementation Effectiveness
B) Lack of Continuous Improvement
C) Delayed Feedback Systems
  • 49. Negative reviews
    Loss of repeat customers
A) Delayed Feedback Systems (IMPACT)
B) KPIs
C) REvPAR
  • 50. Failure to utilize:

    Property Management Systems (PMS)
    Customer Relationship Management (CRM tools)
A) Ineffective Use of Technology
B) Resistance to change
C) Lack of Continuous Improvement
  • 51. Poor decision-making
    Inefficient operations
A) Delayed Feedback Systems (ISSUE)
B) Absence of Clear KPIs (Key Performance Indicators)
C) Ineffective Use of Technology (IMPACT)
  • 52. Organizations fail to adjust strategies based on results.
A) Delayed Feedback Systems
B) Ineffective Use of Technology
C) Lack of Continuous Improvement
  • 53. Declining competitiveness
A) YES
B) No
C) Maybe
D) Lack of Continuous Improvement (IMPACT)
  • 54. To evaluate effectiveness, hospitality organizations should assess
A) Lack of Continuous Improvement
B) Evaluation of Strategy Implementation Effectiveness
C) Ineffective Use of Technology
D) Delayed Feedback Systems
  • 55. Are operations aligned with strategic goals?
A) Alignment
B) Efficiency
C) Service quality
  • 56. Are resources used effectively?
A) Financial performance
B) Efficiency
  • 57. Are customer expectations met?
A) Service quality
B) Alignment
  • 58. Are staff motivated and productive
A) Efficiency
B) Employee Performance
C) Service quality
  • 59. Are revenue and profitability improving
A) Service quality
B) Alignment
C) Financial Performance
  • 60. Regular meetings and clear instructions
A) Be Flexible and Adaptive
B) Improve Leadership
C) Strengthen Communication
  • 61. Use of SOPs (Standard Operating Procedures
A) Use Technology Effectively
B) Strengthen Communication
C) Enhance Coordination
  • 62. SOPs
A) Standard Operating Process
B) Standard Operating Procedures
C) Start Operating Position
  • 63. Continuous staff development
A) Invest in Training
B) Enhance Coordination
C) Improve Leadership
  • 64. Technology training
A) Invest in Training
B) Enhance Coordination
C) Establish Strong Control Systems
  • 65. Managers should lead by example
A) Improve Leadership
B) Establish Strong Control Systems
C) Be Flexible and Adaptive
  • 66. Encourage employee participation
A) Improve Leadership
B) Strengthen Communication
C) Use Technology Effectively
  • 67. Interdepartmental collaboration
A) Enhance Coordination
B) Strengthen Communication
C) Be Flexible and Adaptive
  • 68. Integrated planning
A) Invest in Training
B) Enhance Coordination
C) Improve Leadership
  • 69. Adopt modern systems (PMS, CRM, analytics tools)
A) Strengthen Communication
B) Establish Strong Control Systems
C) Use Technology Effectively
  • 70. Set clear KPIs
A) Establish Strong Control Systems
B) Be Flexible and Adaptive
C) Use Technology Effectively
  • 71. Monitor performance regularly
A) Invest in Training
B) Establish Strong Control Systems
C) Strengthen Communication
  • 72. Adjust strategies based on market changes
A) Use Technology Effectively
B) Improve Leadership
C) Be Flexible and Adaptive
  • 73. in hospitality and tourism is complex and people-centered
A) Strategy Implementation
B) Decision-centered
C) Strategic decision
  • 74. Strategy implementation in hospitality and tourism is complex and people-centered. Success depends on:
A) Maybe
B) Effective communication Strong leadership Skilled workforce Continuous monitoring and control
C) Poor service quality Customer dissatisfaction Loss of competitive advantage
D) Both
  • 75. Failure to address implementation issues can lead to:
A) Poor service quality Customer dissatisfaction Loss of competitive advantage
B) Effective communication Strong leadership Skilled workforce Continuous monitoring and control
  • 76. What is continuous improvement?
A) Ignoring feedback
B) Maintaining current practices only
C) Ongoing effort to enhance processes and performance
D) One-time planning activity
  • 77. What is the role of training in strategy implementation?
A) To delay operations
B) To reduce employee knowledge
C) To equip employees with necessary skills
D) To avoid new systems
  • 78. What happens when communication is unclear?
A) Employees become confused about their roles
B) Customers become more loyal
C) Work becomes easier
D) Profits automatically increase
  • 79. What is a KPI (Key Performance Indicator)?
A) A training program
B) A type of employe
C) A marketing strategy
D) A measurable value used to evaluate success
  • 80. What is delayed feedback?
A) Slow response to performance issues
B) Instant communication
C) Continuous monitoring
D) Immediate problem-solving
  • 81. Why is technology important in strategy control?
A) It increases confusion
B) It improves decision-making and efficiency
C) It limits communication
D) It reduces service quality
  • 82. What problem arises from poor coordination?
A) Efficient workflow
B) Strong teamwork
C) Service gaps and operational issues
D) Increased profit
  • 83. What is a cause of resistance to change?
A) Clear communication
B) Strong leadership
C) Fear of the unknown or lack of training
D) Proper planning
  • 84. What is the effect of weak leadership?
A) Better coordination
B) Improved performance
C) Poor execution of strategies
D) Increased efficiency
  • 85. What is strategy implementation?
A) The development of marketing strategies
B) The evaluation of employee performance
C) The analysis of financial statements
D) The process of putting plans into action
  • 86. are major challenges or problems that affect how tourism and hospitality businesses plan, operate, and compete in the long term
A) Customer satisfaction
B) Profitability
C) Strategic issues
D) Business growth
  • 87. Many destinations and hotels compete worldwide
A) Regional Competition
B) Global Competition
C) Changing Customer Preferences
  • 88. Businesses must offer unique experiences to stand out.
A) Regional competition
B) Changing Customer Preferences
C) Global competition
  • 89. A resort in Palawan competes with destinations in Thailand or Bali
A) Changing Customer Preferences
B) Strategic issues
C) Global Competition
  • 90. Guests prefer eco-friendly hotels and online booking apps.
A) Global Competition
B) Strategic Issues and Trends
C) Changing Customer Preferences
  • 91. Pressure to protect natural resources.
A) Economic and Political Factors
B) Workforce Challenges
C) Sustainability and Environmental Concerns
  • 92. Need for eco-friendly practices.
A) Economic and Political Factors
B) Technological Advancements
C) Sustainability and Environmental Concerns
  • 93. Reducing plastic use in hotels and resorts.
A) Global Competition
B) Sustainability and Environmental Concerns
C) Changing Customer Preferences
  • 94. Inflation, exchange rates, and government policies affect tourism
A) Economic and Political Factors
B) Experiential Travel
C) Digital Transformation
  • 95. Crises can reduce travel demand.
A) Personalization
B) Economic and Political Factors
C) Rise of Staycations
  • 96. Travel restrictions affecting international arrivals.
A) Economic and Political Factors
B) Experiential Travel
C) Sustainable Tourism
  • 97. Shortage of skilled workers
A) Economic
B) Workforce Challenges
C) Political Factors
  • 98. High employee turnover
A) Maybe not in choices
B) Workforce Challenges
C) Sustainability and Environmental Concerns
D) Technological Advancements
  • 99. Difficulty hiring trained hotel staff
A) Workforce Challenges
B) Global Competition
C) Changing Customer Preferences
D) Technological Advancements
  • 100. Focus on protecting the environment and local culture.
A) Experiential Travel
B) Health and Safety
C) Digital Transformation
D) Sustainable Tourism
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