A) Deny everything, hoping it blows over.
B) Immediately shift blame to someone else.
C) Go completely silent and avoid all communication.
D) Acknowledge the mistake or issue.

A) Sincerity and taking responsibility.
B) Explaining away the behavior with excuses.
C) Focusing on the positive aspects of your past.
D) Having a team of lawyers draft the entire statement.

A) Blaming external factors for your actions.
B) Ignoring the harm caused to others.
C) Promising to do better without specifying how.
D) Acknowledging your role and accepting consequences.

A) It allows the media to sensationalize the story.
B) It provides ammunition for critics.
C) It's unnecessary as long as you apologize.
D) It builds trust and shows accountability.

A) Creating a completely fabricated persona.
B) Repairing and protecting your public image.
C) Silencing critics through legal means.
D) Ignoring negative press coverage.

A) Amplifying the narrative and shaping public perception.
B) Ignoring scandals unless they are exceptionally large.
C) Having no influence on public opinion.
D) Always siding with the individual involved in the scandal.

A) They are essentially the same thing.
B) Damage control is immediate; recovery is a longer process.
C) Damage control is about admitting guilt; recovery is not.
D) Damage control is about lying; recovery is about truth.

A) Constant public relations stunts.
B) Suing anyone who criticizes you.
C) Consistent ethical behavior.
D) Hiding from the public eye.

A) A stronger brand image.
B) Loss of trust, revenue, and reputation.
C) No impact at all if handled quickly.
D) Increased profits due to increased publicity.

A) To manipulate their opinions.
B) It's not important; they don't matter.
C) Because they have no choice but to listen.
D) To address concerns and rebuild trust.

A) Ignoring past events and moving forward.
B) Offering financial incentives to forget the scandal.
C) Simply saying you are trustworthy.
D) Demonstrated change in behavior and policies.

A) By exploiting vulnerable populations for good PR.
B) It offers no benefits at all.
C) By distracting from the underlying issues.
D) By showing a commitment to positive change.

A) There is no danger; it's better than saying nothing.
B) It is the same as a sincere apology.
C) It can further damage trust and credibility.
D) It always satisfies the public.

A) Deny the new facts, even if they're true.
B) Ignore the new facts and hope they disappear.
C) Blame the source of the new facts.
D) Acknowledge and address the new information.

A) Communicating directly with affected parties.
B) Deleting negative comments on social media.
C) Issuing press releases.
D) Holding press conferences.

A) Bribing journalists to write favorable articles.
B) Hiding evidence and preventing investigations.
C) Controlling the entire public narrative.
D) Advising on legal risks and potential liabilities.

A) Because employees don't need to know what's happening.
B) To control what employees say to the media.
C) To spread rumors and gossip about the situation.
D) To keep employees informed and maintain morale.

A) Attempting to suppress information, which leads to wider dissemination.
B) Effectively silencing critics through legal action.
C) Using social media to control the narrative.
D) Successfully covering up a major scandal.

A) Simply feeling bad about what happened.
B) Blaming the victim for your actions.
C) Implementing policies to prevent similar issues in the future.
D) Forgetting about the past and moving on.

A) An acknowledgement of one's fault or error.
B) A government investigation into wrongdoing.
C) A legal document protecting someone from prosecution.
D) A type of public relations strategy.

A) It is always biased in favor of the person or organization hiring them.
B) It guarantees a specific outcome.
C) It's always more expensive than an internal investigation.
D) It offers an unbiased and independent assessment.

A) Addressing concerns directly and honestly.
B) Deleting all negative posts and banning critics.
C) Hiring bots to spread positive propaganda.
D) Ignoring all negative comments and reviews.

A) To promote ethical decision-making within an organization.
B) To teach employees how to cover up unethical behavior.
C) To make employees feel guilty for their actions.
D) To have no effect on employee behavior.

A) There is no impact of the timing of a response.
B) Delaying a response always makes the situation better.
C) Addressing the issue promptly can prevent further escalation.
D) Ignoring the scandal for as long as possible is the best strategy.

A) Strengthened bonds due to shared adversity.
B) No impact at all if the scandal is unrelated to personal life.
C) Increased popularity and social standing.
D) Damage to trust, strained relationships, and social isolation.

A) Waiting for stakeholders to contact you.
B) Reaching out to stakeholders before a crisis escalates.
C) Ignoring potential problems until they become unavoidable.
D) Communicating only when legally required.

A) It helps demonstrate genuine remorse and understanding.
B) It is only necessary if the victim demands it.
C) It is a sign of weakness and should be avoided.
D) It makes the person appear insincere.

A) Only mistakes require an apology.
B) Intentional wrongdoing requires more significant consequences and recovery efforts.
C) Mistakes are more damaging than intentional wrongdoing.
D) There is no difference; both should be treated the same.

A) It is irrelevant to the process of scandal recovery.
B) By directly compensating for the harm caused by the scandal.
C) By being used solely as a PR stunt without genuine effort.
D) By demonstrating a commitment to positive social impact.

A) To rebuild trust and restore reputation.
B) To make everyone forget the scandal ever happened.
C) To erase all memory of the scandal.
D) To avoid any legal consequences.