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The Art of the Sale - Quiz
Contributed by: Myers
  • 1. What is the full title of the book discussed in the text?
A) Learning From The Masters About Business
B) The Art of the Sale: Ahead of the Curve
C) The Business of Life and Sales
D) The Art of the Sale - Learning From The Masters About The Business Of Life
  • 2. Who is the author of the book?
A) Philip Delves Broughton
B) Harvard
C) Penguin Press
D) Peter Day
  • 3. What is the author's profession?
A) Author and journalist
B) Business professor
C) MBA director
D) Radio broadcaster
  • 4. Which previous bestseller was also authored by Philip Delves Broughton?
A) The Art of the Sale
B) Ahead of the Curve
C) Harvard Business School
D) World of Business
  • 5. Which publisher released the book in 2012?
A) Penguin Press
B) World of Business
C) Harvard Business Press
D) BBC Radio
  • 6. In what year was the book published?
A) 2011
B) 2012
C) 2013
D) 2010
  • 7. What genre is the book?
A) Non-fiction
B) Sci-Fi
C) Autobiography
D) Fiction
  • 8. What does the book analyze regarding everyday life?
A) The role of manufacturing
B) The role of accounting
C) The role of persuasion
D) The role of engineering
  • 9. Whose qualities does the book analyze?
A) Business students
B) Effective salespeople
C) Corporate executives
D) Successful investors
  • 10. What did the author undertake to learn the art and science of selling?
A) Extensive reading
B) Laboratory experiments
C) International travels
D) Online courses
  • 11. According to the text, what serves as a means to generate revenue?
A) Persuasion
B) Sales
C) Publishing
D) Broadcasting
  • 12. Which media organization interviewed the author on Peter Day's World of Business?
A) BBC Radio
B) Harvard Broadcasting
C) Penguin Radio
D) CNN
  • 13. Who hosts the program on which the author was interviewed?
A) Penguin
B) Philip Delves Broughton
C) Broughton
D) Peter Day
  • 14. What is the name of the radio program that interviewed the author?
A) World of Business
B) Harvard Business Hour
C) Ahead of the Curve
D) The Art of the Sale
  • 15. What subject is notably not covered in most MBA programs of Harvard Business School, according to the summary?
A) The subject of marketing strategy
B) The subject of corporate finance
C) The subject of global economics
D) The subject of selling things
  • 16. Which academic institution's MBA programs are mentioned in the summary?
A) Penguin University
B) Harvard Business School
C) BBC Business School
D) The World of Business Academy
  • 17. What cultural aspect of sales does the book deal with?
A) Its mathematical basis
B) Its cultural influence
C) Its architectural design
D) Its historical decline
  • 18. How does the book describe the role of sales in relation to social discourse?
A) As a role of sales as social discourse
B) As an end to social discourse
C) As a barrier to social discourse
D) As unrelated to social discourse
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