- 1. could be product or services or a combination of both.
A) Executive summary
B) Pricing strategy
C) Subject Matter
- 2. Must be new to the world or an improvement to an existing product.
A) Business
B) Introduction
C) Subject matter
- 3. Provides an overview of the main points of a larger report or business proposal.
A) Title
B) Executive summary
C) Introduction
- 4. It is often written to share with individuals who may not have time to review the entire report or business proposal.
A) Mission
B) Vision
C) Executive summary
- 5. The reader should be able to make a decision based only on reading the
A) Vision
B) Executive summary
C) Title
D) Mission
- 6. State the background of the business you're proposing. Including but not limited to
A) Objectives
B) Introduction
C) Summary
- 7. Product or service description
A) Introduction
B) Summary
C) Objectives
A) Introduction
B) Title
C) Description
- 9. are the specific and measurable results companies hope to maintain as their business grows.
A) Title description
B) Business objectives
C) Executive summary
- 10. To increase the market share of the company in one year by 10%
A) Marketing objectives
B) Financial objectives
C) Business description
- 11. To increase 10% sales every quarter of the year
A) Summary income
B) Financial objectives
C) Marketing objectives
- 12. It is a vivid mental image of what you want your business to be at some point in the future, based on your goals and aspirations
A) Vision
B) Mission
C) Goals
- 13. To make commerce better for everyone
A) Mission
B) Vision
C) Goals
- 14. It is a brief description of why company or organization exists.
A) Mission
B) Vision
C) Description
- 15. It explains what the company does, who it serves, and what differentiates it from competitors
A) Mission
B) Description
C) Vision
- 16. We save people money so they can live better
A) Vision
B) Goals
C) Mission
- 17. is the default structure of a business that hasn't filed any paperwork to create a legal entity.
A) Sole proprietorship
B) Company ownership
C) Cooperative
- 18. It is the simplest form of business ownership.
A) Cooperative ownership
B) Company ownership
C) Sole proprietorship
- 19. is an arrangement between two to five individuals' people to oversee business operations and share its profits and liabilities.
A) Partnership
B) Sole proprietorship
C) Cooperative ownership
- 20. General Partnership and Limited partnership
A) Different of Partnership
B) Types of Partnership
C) Common of Partnership
- 21. All members share equal capital, profits and liabilities.
A) Limited partnership
B) General partnership
C) Both same
- 22. Exists when to or more partners go into business together, but limited partners are only liable up to the amount of their investment.
A) Sole proprietorship
B) General partnership
C) Limited partnership
- 23. is owned by shareholders who may have varying levels of control and involvement in the everyday operations of the business.
A) Corporation
B) Partnership
C) Cooperative
- 24. ownership is issued in shares of stock
A) Stock corporation
B) Limited partnership
C) General partnership
- 25. It is a form of marketing copy used to describe and explain the benefits of your product.
A) Product/Service Description
B) Executive summary
C) Title description
- 26. In other words, it provides all the information and details of your product
A) Product/Service Description
B) Market Strategy
C) Objectives
- 27. What are the Product/Service details (e.g., features, materials, cost and functions).
A) Product/Service Description
B) Summary
C) Objectives
- 28. Why the product is useful or better than competition.
A) Executive summary
B) Objectives
C) Marketing strategy
D) Product/Service Description
- 29. Listing down where the companies are good on, and what makes you different from the rest.
A) Strength
B) Opportunities
C) Weakness
D) Threats
- 30. Painting out what the companies are lacking on, and other things where the company's having hard times. dealing with it.
A) Threats
B) Weaknesses
C) Opportunities
D) Strength
- 31. Anticipating circumstances that might be an advantage to the companies along its operation.
A) Threats
B) Strength
C) Weaknesses
D) Opportunities
- 32. Any circumstances that could have a negative impact to your company.
A) Strength
B) Weaknesses
C) Opportunities
D) Threats
- 33. Strength and weaknesses
A) External factors
B) Both same
C) Internal factors
- 34. Opportunities and threats
A) External factors
B) Internal factors
C) Maybe one is not
- 35. Strength and opportunities
A) Positive impact
B) Maybe
C) Negative impact
D) No
- 36. Weaknesses and Threats
A) Negative impact
B) Both same have differ
C) Positive impact
- 37. Refers to a business's overall game plan for reaching prospective consumers and turning them into customers of their products or services.
A) Market strategy
B) Executive summary
C) Objectives
- 38. Company mostly dealing with the Marketing 4P's to create an outstanding product and services delivery to consumers.
A) Business proposals
B) Company proprietorship
C) Market strategy
- 39. Refers to anything that's being sold product, service or experience.
A) Price
B) Product
C) Promotion
- 40. Mostly focus on the:
Variety;
Features;
brand name;
Quality;
Design;
Packaging; and
Services.
A) Promotion
B) Product
C) Price
- 41. Refers to how much your product or service cost.
A) Place
B) Price
C) Promotion
- 42. Mostly focus on the:
List of price;
Discounts;
Allowances;
Payment period; and
Credit terms.
A) Promotion
B) Price
C) Place
- 43. Refers to a placement or distribution channel of your product that is easily accessible to a potential buyers
A) Product
B) Price
C) Place
- 44. Mostly focus on the:
Distribution channels;
Coverage;
Logistics;
Locations;
Transportation;
Assortments; and
Inventory.
A) Product
B) Promotion
C) Place
- 45. Refers to any type of marketing communication used to inform target audiences of the relative merits of a product, service, brand, most of the time persuasive in nature.
A) Place
B) Product
C) Promotion
- 46. Mostly focus on the
Public Relation;
Advertising; and
Sales promotion.
A) Place
B) Product
C) Promotion
- 47. Refer to an assessment of the strength and weaknesses of current and potential competitors.
A) Business Analysis
B) Competitors Analysis
C) External Analysis
- 48. Refer to the diagram that shows the structure of an organization and the relationships and relative ranks of its part and positions.
A) Organizational Chart
B) Competitors Analysis
C) Compensation Scheme
- 49. Refer to the complete package that details your employees' wages, salaries, benefits, and terms of payment. It also include the details about bonuses, incentives and commissions that may be paid to employees
A) Financial Plan
B) Organizational Chart
C) Compensation Scheme
A) Variable Pay
B) Base Pay
C) Both
A) Yes, both same
B) Base Pay
C) Variable Pay
- 52. Health and medical insurance
Paid time off
Work life support
A) Benefits
B) Performance and talent management:
- 53. Performance appraisal Training
Career and succession
planning
A) No, they are some differences
B) Performance and talent management
C) Benefits
- 54. are starting cost incurred during the process of creating a new business.
A) Income
B) Start-up Expenses
C) Cost-expenses
- 55. Permits and Licenses
Prepaid Rent
Marketing and Promotion
A) Start-up Assets
B) Financial income
C) Start-up Expenses
- 56. are costs associated with the long-term assets purchased in order to start your business
A) Start-up Assets
B) Financial plan
C) Start-up expenses
- 57. Office Equipment
Office Furniture
Vehicles
A) Financial objectives
B) Start-up Expenses
C) Start-up Assets
- 58. are costs associated with consumable materials on a day-to-day operation of the business
A) Start-up Assets
B) Start-up Inventory
C) Start-up expenses
- 59. Raw Materials
Finished Goods
A) Start-up Inventory
B) Start-up Assets
C) Start-up Expenses
- 60. refers to the process of selecting
strategic price points to best take advantage of a product or service-based market relative to competition.
A) Competition-Based Pricing
B) Freemium Pricing
C) Dynamic Pricing
- 61. a pricing strategy by which the selling price or a product is determined by adding a specific fixed percentage to the product's unit cost..
A) Premium Pricing
B) Freemium Pricing
C) Cost-plus pricing
- 62. referred to as surge pricing, demand pricing, or time-based pricing is a pricing strategy in which businesses set flexible prices for products or services based on the current market demands.
A) Penetration pricing
B) Competitive pricing
C) Dynamic pricing
- 63. refers to the practice of offering a basic set of services for free, and enhanced features and/or content for a fee.
A) Freemium pricing
B) Competitive pricing
C) Penetration pricing
- 64. a pricing strategy by which charges the highest initial price that customer will pay and then lowers it over time
A) Dynamic pricing
B) Skimming pricing
C) Cost-plus pricing
- 65. a pricing strategy where the price of a product is initially set low to rapidly reach a wide fraction of the market and initiate a word of mouth.
A) Penetration pricing
B) Freemium pricing
C) Competition-Based Pricing
- 66. a practice of keeping the price of one of the products or service artificially high in order to encourage favorable perceptions among buyers, based solely on the price.
A) Dynamic pricing
B) Premium pricing
C) Freemium pricing
- 67. refers to a strategy that retailers use to sell lots of items at higher margins while providing consumers a discount at the same time.
A) Cost-plus pricing
B) Bundle pricing
C) Dynamic pricing
- 68. refers to a pricing strategy based on the theory that certain prices have a psychological impact
A) Penetration pricing
B) Psychological pricing
C) Cost-plus pricing
- 69. refers to practice of modifying a basic list price based on the geographical location of the buyer.
A) Penetration pricing
B) Premium pricing
C) Geographic pricing
- 70. A roadmap for starting and managing a business successfully
A) Business plan
B) Business strategy
C) Objectives
- 71. A written document describing business goals, strategies, market, and finances.
A) Executive summary
B) Business plan
C) Busines goals
- 72. Importance of Business Plan;
Guides decisions
Attracts investors
Reduces risks
Organizes operations
A) False
B) True
C) Maybe
D) No
A) Objectives
B) Goals
C) Executive summary
- 74. Includes mission, product, and goals
A) Objectives
B) Business description
C) Executive summary
- 75. Explains nature of business, industry, vision, and mission
A) Business Description
B) Business strategy
C) Business Goals
- 76. Identifies target market, customer needs, and competitors
A) Objectives
B) Market Analysis
C) Organization & Management
- 77. Business structure, ownership, roles, and responsibilities
A) Market Analysis
B) Organization & Management
C) Business Description
- 78. Promotions, pricing strategy, and customer engagement
A) Pricing strategy
B) Objectives
C) Marketing strategy
- 79. Details what is sold, features, benefits, and pricing
A) Organization & Management
B) Products or Services
C) Market Analysis
- 80. Startup costs, revenue, profit projections, break-even analysis
A) Marketing plan
B) Financial plan
C) Operations Plan
- 81. Daily activities, location, equipment, and processes
A) Market Analysis
B) Operations Plan
C) Organization & Management
- 82. Unrealistic projections
No target market
Weak marketing
Poor planning
A) Common objectives
B) Common problems
C) Common Mistakes
- 83. A business plan begins with a concise overview summarizing all key sections to attract investors quickly. What section is this?
A) Operational Plan
B) Business Description
C) Marketing Strategy
D) Executive Summary
- 84. A startup estimates that it needs ?150,000 to begin operations and expects to break even in 8 months. Which section contains this information
A) Operational Plan
B) Financial Plan
C) Products and Services
D) Market Analysis
- 85. An entrepreneur clearly defines roles, authority, and reporting relationships in the plan. Which section does this belong to?
A) Marketing Strategy
B) Operations Plan
C) Business Description
D) Organization and Management
- 86. A business plan fails because it underestimated competitors offering similar products at lower prices. What was the main mistake?
A) Poor market analysis
B) Lack of organizational structure
C) Weak financial projections
D) Ineffective operations planning
- 87. A startup café included high projected profits in its business plan but failed to justify assumptions about customer demand. Which part of the business plan is primarily weak?
A) Executive Summary
B) Market Analysis
C) Operations Plan
D) Financial Plan
- 88. A proposed retail store identifies its target customers as working professionals aged 25-40 with mid-level income. Which part of the business plan is demonstrated?
A) Organization and Management
B) Products and Services
C) Financial Plan
D) Market Analysis
- 89. An entrepreneur explains the nature of the business, its mission, and its long-term vision. Which section is this?
A) Marketing Strategy
B) Financial Plan
C) Executive Summary
D) Business Description
- 90. A business plan highlights a "Buy 1 Take 1" promotion and social media campaigns to attract customers. Which section is being emphasized?
A) Executive Summary
B) Financial Plan
C) Marketing and Sales Strategy
D) Business Description
- 91. An entrepreneur explains the step-by-step process of producing and delivering products daily. Which part of the business plan is this?
A) Organization and Management
B) Marketing Strategy
C) Executive Summary
D) Operations Plan
- 92. A business owner describes the unique features and benefits of their product to customers. Which section is being developed?
A) Business Description
B) Products or Services
C) Market Analysis
D) Financial Plan
- 93. A tourism entrepreneur evaluates how the business delivers services to customers through multiple platforms. Which component is being assessed?
A) Channels
B) Value proposition
C) Customer relationships
D) Key resources
- 94. A travel startup ensures personalized responses to customer inquiries through chat support and follow-up messages. Which element is involved?
A) Key activities
B) Customer relationships
C) Channels
D) Cost Structure
- 95. An entrepreneur designs a premium island experience focused on exclusivity and personalized services. What component is emphasized?
A) Key Partnerships
B) Customer segments
C) Value proposition
D) Revenue streams
- 96. A business fails because it could not clearly explain how it generates income despite having a creative idea. Which component was weak?
A) Customer relationships
B) Revenue streams
C) Channels
D) Key Resources
- 97. A tourism entrepreneur defines that their business will offer eco-friendly tours using sustainable practices. Which part of the model does this describe?
A) Value proposition
B) Channels
C) Key Partnerships
D) Key partnerships
- 98. A business ensures its service is accessible through online platforms and travel agencies. This reflects:
A) Channels
B) Value proposition
C) Key Resources
D) Customer relationships
- 99. A tourism business collaborates with transport providers and local artisans to deliver a complete experience. This highlights:
A) Customer Segments
B) Value proposition
C) Key Partnerships
D) Channels
- 100. A startup identifies that its success depends on delivering consistent tour experiences and managing bookings efficiently. Which component is emphasized?
A) Channels
B) Value proposition
C) Key activities
D) Customer relationships
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