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The Art Of Being Unreasonable by Eli Broad
Contributed by: Burton
  • 1. The Art of Being Unreasonable by Eli Broad is a compelling exploration of the mindset and strategies that have propelled Broad to the forefront of both the business and philanthropic worlds. In this insightful book, Broad, a self-made billionaire and a highly influential figure in education and the arts, argues that embracing unreasonableness—challenging the norms, questioning conventional wisdom, and daring to dream big—can fuel extraordinary success and innovation. He shares personal anecdotes and lessons drawn from his remarkable career, illustrating how defying expectations and advocating for bold ideas can lead to transformative change. Broad emphasizes the importance of perseverance, risk-taking, and maintaining high standards, encouraging readers to adopt an unreasonable approach in their own lives to overcome barriers and effect positive change in society. Through a combination of practical advice and inspirational stories, the book serves as both a rallying cry for unconventional thinking and a guide for anyone aiming to leave a lasting impact in their field.

    How does Broad define 'being unreasonable'?
A) Challenging conventional wisdom and assumptions
B) Ignoring all advice from others
C) Being rude and difficult to work with
D) Making impulsive decisions without research
  • 2. What was Eli Broad's first major business venture?
A) Broadway productions
B) Broadway retail stores
C) Kaufman and Broad (home building)
D) Broadcom technology
  • 3. What company did Broad build into a retirement savings giant?
A) MetLife
B) Charles Schwab
C) SunAmerica
D) Fidelity Investments
  • 4. How does Broad approach risk in business?
A) Taking wild gambles frequently
B) Avoiding all risks whenever possible
C) Following industry risk standards
D) Calculated risks based on thorough research
  • 5. How does Broad approach philanthropy?
A) Exclusively through foundations
B) As strategic investment for social impact
C) Only for tax benefits
D) As random charitable giving
  • 6. What educational background did Broad have?
A) Law degree from Yale
B) Accounting degree from Michigan State
C) No college education
D) Harvard Business School
  • 7. How does Broad view bureaucracy?
A) As an obstacle to be minimized
B) As unavoidable in large companies
C) As necessary for organization
D) As the foundation of good management
  • 8. What is Broad's approach to hiring?
A) Use extensive testing processes
B) Hire smart people and give them autonomy
C) Prefer experienced industry veterans
D) Hire based on credentials only
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