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Dassler brothers feud - Quiz
Contributed by: Leonard
  • 1. Which river divides the town of Herzogenaurach?
A) Rhine
B) Aurach
C) Danube
D) Main
  • 2. Where was the Puma factory located in relation to the river?
A) To the east
B) To the south
C) To the north
D) To the west
  • 3. What nickname was given to Herzogenaurach due to the habit of locals checking each other's shoes?
A) The shoe capital
B) The divided town
C) The city of rivals
D) The town of bent necks
  • 4. When did the division in Herzogenaurach begin to wane?
A) After the year 2000
B) After the 1954 World Cup
C) After the 1970 World Cup
D) After the deaths of both Dassler brothers in the 1970s
  • 5. Which football club was sponsored by Puma?
A) ASV Herzogenaurach
B) Bayern Munich
C) FC Herzogenaurach
D) Borussia Dortmund
  • 6. Which football club was sponsored by Adidas?
A) Schalke 04
B) ASV Herzogenaurach
C) FC Herzogenaurach
D) Bayer Leverkusen
  • 7. What was the first World Cup to be televised?
A) 1970 World Cup
B) 1954 World Cup
C) 1950 World Cup
D) 1966 World Cup
  • 8. Who was the West German national team manager during the 1954 World Cup?
A) Adolf Dassler
B) Rudolf Dassler
C) Sepp Herberger
D) Pelé
  • 9. Why did Puma fail to sponsor the West German national team in 1954?
A) The players preferred Puma boots
B) Lack of funds
C) Adidas signed an exclusive deal with the league
D) A rift between Sepp Herberger and Rudolf Dassler
  • 10. Which team defeated Hungary in the 1954 World Cup final?
A) Peru
B) Uruguay
C) West Germany
D) Brazil
  • 11. What agreement did the Dassler brothers make regarding Pelé before the 1970 World Cup?
A) The Brazilian Accord
B) The Pelé Pact
C) The Herzogenaurach Treaty
D) The Shoe Manufacturing Alliance
  • 12. Why did the Dassler brothers originally agree not to sponsor Pelé?
A) Pelé refused to wear their shoes
B) They believed a bidding war would be too expensive
C) The football association banned Pelé's endorsement
D) They wanted to focus on other players
  • 13. How did Pelé ensure cameras focused on his Puma boots during the 1970 quarter-final?
A) He asked the referee to delay the game to tie his shoes
B) He held them up during the trophy ceremony
C) He wore them during the national anthem
D) He painted the Puma logo on his boots
  • 14. Who is the author of the book Sneaker Wars?
A) Pelé
B) Rudolf Dassler
C) Sepp Herberger
D) Barbara Smit
  • 15. What effect did the rivalry between Adidas and Puma have on the sports apparel industry?
A) It transformed it into a multi-billion pound industry
B) It caused the bankruptcy of many local manufacturers
C) It led to government regulation of the industry
D) It caused it to shrink
  • 16. Which famous athlete wore Geda shoes in the 1936 Olympics?
A) Jesse Owens
B) Muhammad Ali
C) Joe Frazier
D) Pelé
  • 17. In what year was the company Geda founded?
A) 1948
B) 1919
C) 1933
D) 1900
  • 18. Which company did Rudolf Dassler establish in 1948?
A) Adidas
B) Puma
C) Geda
D) Ruda
  • 19. Which company did Adolf Dassler establish in 1949?
A) Adidas
B) Adi Shoes
C) Puma
D) Geda
  • 20. What was the initial name of Rudolf's new company before it was called Puma?
A) Dassler Sport
B) Adi
C) Geda New
D) Ruda
  • 21. How many years did the brothers work together before splitting in 1948?
A) Over 30 years
B) 50 years
C) 10 years
D) 20 years
  • 22. What was the primary focus of Adolf's management style?
A) Product development
B) Political lobbying
C) Sales-oriented approach
D) Weapon manufacturing
  • 23. What year did Rudolf Dassler die?
A) 1990
B) 1948
C) 1978
D) 1974
  • 24. What year did Adolf Dassler die?
A) 1985
B) 1974
C) 1978
D) 1948
  • 25. Which athlete did Adidas sign that was mentioned in the text?
A) Jesse Owens
B) The Brazil national team
C) Pelé
D) Muhammad Ali
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