A) Goods bought and sold for trading purposes B) Advertising products on social media C) Only buying goods D) Storing goods in a warehouse
A) The activities involved in displaying and selling goods in a way that attracts customers B) Transporting goods from one country to another C) Hiring workers for a company D) Calculating profit and loss only
A) An accountant in a store B) A driver who transports goods C) A person who interacts with buyers and sellers and ensures proper execution of orders D) A person who only packs goods
A) Improving store image B) Increasing sales C) Attracting customers D) Reducing the price of goods
A) Make goods more difficult to see B) Increase the cost of production C) Attract customers and improve store appearance D) Reduce the need for packaging
A) Merchandising B) Only transportation C) Government policy D) International banking
A) Drive delivery vans B) Cook for customers in the store C) Maintain proper relations between buying offices, agents, and sellers D) Repair broken shelves
A) Helps sell goods faster and improves business image B) Only focuses on storage C) Reduces the number of customers D) Makes goods more expensive
A) Advertising on television B) Writing letters to customers C) The process of enclosing or protecting a product for distribution, storage, sale, and use D) Counting goods in the store
A) Attraction, Promotion, Facilitates purchase decision, Differentiation, Physical protection B) Making it attractive C) Making goods difficult to identify D) Only making the product heavier
A) It carries important information about the product B) It reduces the size of the product C) It makes the product invisible D) It increases the weight of the product
A) Customers touching it B) Sunlight only C) Shock, vibration, temperature, and other damages D) Other products in the same shop
A) Only the price of the product B) Weather forecast C) Manufacturer, expiry date, how to use the product, and handling D) The name of the shop owner
A) The name of the driver B) Regulations of the countries where the product will be sold and customer needs C) Only the colour of the label D) The weather of the country
A) Research, planning, and consultation B) No planning at all C) Only expensive materials D) Ignoring customer needs
A) Make informed purchase decisions B) Love the product C) Pay more money D) Become confused
A) Transporting goods abroad B) The idea or image of a product or service that customers connect with C) Storing goods in a warehouse D) Packing goods in boxes
A) Reducing sales B) Recognition and customer loyalty C) Making the product more expensive D) Hiding the product quality
A) Unknown company B) Quality, size, experience, and reliability C) Poor quality D) High price only
A) Reducing the price of goods permanently B) Only advertising on radio C) Storing goods for the customer D) Persuasive communication to inform consumers about a product
A) Hiding product information B) Closing the shop early C) Discount D) Coupons, rebates, sampling, loyalty programmes
A) A type of international shipping B) A government regulation C) A banking service D) Specially designed materials placed in retail stores to attract customers
A) Even loyal customers need to be reminded of the product’s benefits B) It reduces advertising cost C) Customers never forget products D) It increases price only
A) Confuse customers B) Increase sales and affect demand elasticity C) Decrease sales D) Make products less attractive
A) They are very cheap to run B) They discourage customers C) They are not allowed by law D) They attract customers with the possibility of winning high-value prizes
A) Increasing the price B) Mixing all goods together C) Setting up categories and quality levels for goods D) Reducing the size of goods
A) Protect goods from deterioration and make them available when needed B) Reduce transportation cost C) Make goods disappear D) Increase spoilage
A) Market maker analysis, sales research, dealer research, consumer research B) Repairing machines C) Cooking for staff D) Only counting money
A) Planning capability, decision-making skill, communication skills, and loyalty B) Only physical strength C) No knowledge of the product D) Poor communication skills
A) It reduces sales B) It is not necessary C) It makes the merchandiser proud D) It helps in dealing effectively with different people in the business
A) Moving goods from from the store B) Moving goods from where they are produced to where they are needed C) Moving goods from where they are produced D) Moving goods from where they are produced to the store
A) Ability to have face-to-face conversation with buyers B) Ability to sleep during work C) Ability to have face-to-face conversation with seller D) Avoiding planning
A) Local advertising only B) Selling only within one country C) Marketing goods and services across national boundaries D) Storing goods in one warehouse
A) Entering new markets before competitors B) Increasing transportation cost only C) Making business more difficult D) Reducing the number of customers
A) Lose market share B) Better utilize productive capacity and achieve economies of scale C) Better utilize productive capacity and achieve victory D) Reduce production
A) A type of packaging B) Selling only in one local market C) A larger and more complex operation coordinating marketing programmes in Europe D) A larger and more complex operation coordinating marketing programmes worldwide
A) To decrease ease overall profit and take advantage of innovative products B) To make business smaller C) To reduce profit D) To increase overall profit and take advantage of innovative products
A) No competition B) Same conditions everywhere C) Uncontrollable variables like culture, politics, and economic differences D) Only one currency
A) Increasing local price only B) Closing the business C) International marketing D) Reducing staff
A) Higher costs only B) Benefits that strengthen the whole organization C) Problems between countries D) Benefits that weaklings the whole organization |