A) Only buying goods B) Goods bought and sold for trading purposes C) Advertising products on social media D) Storing goods in a warehouse
A) The activities involved in displaying and selling goods in a way that attracts customers B) Transporting goods from one country to another C) Hiring workers for a company D) Calculating profit and loss only
A) A person who only packs goods B) A person who interacts with buyers and sellers and ensures proper execution of orders C) A driver who transports goods D) An accountant in a store
A) Attracting customers B) Improving store image C) Increasing sales D) Reducing the price of goods
A) Increase the cost of production B) Make goods more difficult to see C) Attract customers and improve store appearance D) Reduce the need for packaging
A) Government policy B) Merchandising C) Only transportation D) International banking
A) Cook for customers in the store B) Repair broken shelves C) Drive delivery vans D) Maintain proper relations between buying offices, agents, and sellers
A) Only focuses on storage B) Helps sell goods faster and improves business image C) Reduces the number of customers D) Makes goods more expensive
A) Writing letters to customers B) Advertising on television C) Counting goods in the store D) The process of enclosing or protecting a product for distribution, storage, sale, and use
A) Making it attractive B) Making goods difficult to identify C) Only making the product heavier D) Attraction, Promotion, Facilitates purchase decision, Differentiation, Physical protection
A) It reduces the size of the product B) It carries important information about the product C) It makes the product invisible D) It increases the weight of the product
A) Other products in the same shop B) Shock, vibration, temperature, and other damages C) Sunlight only D) Customers touching it
A) Weather forecast B) The name of the shop owner C) Only the price of the product D) Manufacturer, expiry date, how to use the product, and handling
A) Only the colour of the label B) The name of the driver C) The weather of the country D) Regulations of the countries where the product will be sold and customer needs
A) No planning at all B) Only expensive materials C) Ignoring customer needs D) Research, planning, and consultation
A) Make informed purchase decisions B) Pay more money C) Become confused D) Love the product
A) Packing goods in boxes B) The idea or image of a product or service that customers connect with C) Transporting goods abroad D) Storing goods in a warehouse
A) Making the product more expensive B) Recognition and customer loyalty C) Reducing sales D) Hiding the product quality
A) Quality, size, experience, and reliability B) Poor quality C) Unknown company D) High price only
A) Storing goods for the customer B) Reducing the price of goods permanently C) Persuasive communication to inform consumers about a product D) Only advertising on radio
A) Closing the shop early B) Hiding product information C) Coupons, rebates, sampling, loyalty programmes D) Discount
A) A government regulation B) A type of international shipping C) A banking service D) Specially designed materials placed in retail stores to attract customers
A) Customers never forget products B) Even loyal customers need to be reminded of the product’s benefits C) It reduces advertising cost D) It increases price only
A) Confuse customers B) Make products less attractive C) Decrease sales D) Increase sales and affect demand elasticity
A) They are not allowed by law B) They are very cheap to run C) They attract customers with the possibility of winning high-value prizes D) They discourage customers
A) Setting up categories and quality levels for goods B) Reducing the size of goods C) Mixing all goods together D) Increasing the price
A) Make goods disappear B) Protect goods from deterioration and make them available when needed C) Increase spoilage D) Reduce transportation cost
A) Market maker analysis, sales research, dealer research, consumer research B) Repairing machines C) Cooking for staff D) Only counting money
A) Planning capability, decision-making skill, communication skills, and loyalty B) No knowledge of the product C) Only physical strength D) Poor communication skills
A) It is not necessary B) It reduces sales C) It helps in dealing effectively with different people in the business D) It makes the merchandiser proud
A) Moving goods from from the store B) Moving goods from where they are produced to the store C) Moving goods from where they are produced to where they are needed D) Moving goods from where they are produced
A) Avoiding planning B) Ability to have face-to-face conversation with seller C) Ability to have face-to-face conversation with buyers D) Ability to sleep during work
A) Storing goods in one warehouse B) Selling only within one country C) Marketing goods and services across national boundaries D) Local advertising only
A) Reducing the number of customers B) Increasing transportation cost only C) Entering new markets before competitors D) Making business more difficult
A) Reduce production B) Lose market share C) Better utilize productive capacity and achieve victory D) Better utilize productive capacity and achieve economies of scale
A) A type of packaging B) A larger and more complex operation coordinating marketing programmes worldwide C) Selling only in one local market D) A larger and more complex operation coordinating marketing programmes in Europe
A) To increase overall profit and take advantage of innovative products B) To reduce profit C) To decrease ease overall profit and take advantage of innovative products D) To make business smaller
A) Same conditions everywhere B) No competition C) Uncontrollable variables like culture, politics, and economic differences D) Only one currency
A) Increasing local price only B) Closing the business C) International marketing D) Reducing staff
A) Benefits that strengthen the whole organization B) Benefits that weaklings the whole organization C) Higher costs only D) Problems between countries |